Business Writing Guide PDF

Business writing Business writing refers to written communications conducted with colleagues, supervisors, clients and other business stakeholders. The content or purpose of these communications can vary based on the category of business writing....

Business writing Business writing refers to written communications conducted with colleagues, supervisors, clients and other business stakeholders. The content or purpose of these communications can vary based on the category of business writing. Types of Business Writing  Instructional: Instructional business writing aims to provide directions or guidance to readers. For example, a user manual may give employees a step-by-step process for completing a task.  Informational: Informational business writing serves the purpose of informing readers or recording business-related information. For example, a financial statement documents a business' financial performance and related activities  Persuasive: Persuasive business writing convinces or influences its readers, typically to make them feel positive about something. For example, organizations use proposals to showcase their business and gain contracts with clients.  Transactional: Transactional business writing refers to day-to-day communications conducted at work or related to business. For example, a consultant working on a project may send an invoice to their client detailing their services and related billing information. 7 C’s of Business Writing When business communication is effective, it improves efficiency and productivity. This all reduces the redundancies in the business. There are forms in business when the communication is crucial. For example, when you pitching to a client or emailing your colleague, or giving a job interview, a strong communication helps you do all these things well.  Clarity: Your letter should be easy to understand for the recipient. Avoid using jargon or technical terms that the recipient may not understand. Use clear and concise language, and make sure your sentences are well-constructed.  Conciseness: Get to the point quickly and avoid rambling. Your letter should be long enough to convey all the necessary information, but not so long that the recipient loses interest.  Concreteness: Use specific examples and data to support your claims. This will make your letter more persuasive and believable.  Correctness: Proofread your letter carefully before sending it. Make sure there are no typos, grammatical errors, or punctuation mistakes.  Completeness: Make sure your letter includes all the information that the recipient needs. This includes your name, contact information, the date, the recipient's name and contact information, and the body of the letter.  Coherent: The messages that you send should be logical and that is why coherent communication is important. The message involves certain ideas and thoughts and thus when they are coherent than  only they are able to convey the main idea of the message. All the points that you have mentioned should be relevant to the topic and connected.  Courtesy: Be respectful and professional in your tone. Even if you are writing to complain or disagree with someone, you should still be courteous.