HCI Final Exam Notes PDF
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Uploaded by molly
Northampton Community College
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This document appears to be chapter notes about Human Computer Interaction covering topics like mobile UX design, designing for decision-making, proposals, kickoff meetings, and possibly more.
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HUMAN COMPUTER INTERACTIONS CHAPTER 1: MOBILE UX DESIGN What is Mobile UX Design? Mobile UX design is a multidisciplinary field focused on creating visual and interactive elements for mobile applications. It aims to provide a seamless and intuitive experience by considering user behavior and t...
HUMAN COMPUTER INTERACTIONS CHAPTER 1: MOBILE UX DESIGN What is Mobile UX Design? Mobile UX design is a multidisciplinary field focused on creating visual and interactive elements for mobile applications. It aims to provide a seamless and intuitive experience by considering user behavior and technological constraints like screen size. Designers prioritize essential elements and optimize interfaces for touch. Why is UI/UX Design Important for Mobile Apps? UI and UX design ensure that users have the best experience with a mobile app. A user-friendly and visually appealing app encourages users to explore its features, leading to increased usage and revenue. Good design also fosters user appreciation and retention. What are The Best Practices for UI/UX Design in Mobile Apps? Simplicity Consistency Feedback Prioritize Readability Personalization Push Notifications Thumb-Friendly Design How Can an Intuitive UI Enhance UX? An intuitive UI focuses on real-world use cases, simplifies navigation, and evolves through user feedback. This ensures the app is both accessible and effective, ultimately enhancing the overall user experience. Why is Consistency Important in App Design? Consistency fosters trust and reliability, as users can predict app responses. It also simplifies the design & development process by using predefined style guides, ensuring uniformity in appearance & functionality. What are Some Current Trends in Mobile App UI Design? Chatbots Passwordless Login Social Media Elements Micro-interactions Artificial Intelligence CHAPTER 2: DESIGNING FOR DECISION-MAKING What Role Do UX Designers Play in Decision-Making? UX designers shape digital decisions by leveraging psychological insights to create efficient, intuitive interfaces that respect user autonomy and improve decision satisfaction What are The Dual-Process Theories in Decision-Making? System 1: Fast, automatic thinking, useful for everyday tasks (e.g., Google’s homepage). System 2: Slow, analytical thinking for complex decisions. UX design needs to balance both for seamless user experiences What Psychological Mechanisms Influence Choice in UX? Cognitive Load Theory: Simplify interfaces to avoid overwhelming users. Anchoring Effect: Design first impressions carefully, as initial information heavily influences decisions. Choice Architecture: Guide user decisions ethically through structured interfaces What Principles Simplify Decision-Making in Design? Limiting options Default settings Progressive disclosure Personalization Visual hierarchy Feedback systems Simplified complex information What Ethical Considerations Exist in Decision-Oriented Design? Designers must ensure transparency, inclusivity, and respect for user autonomy while avoiding manipulative practices CHAPTER 3: WEBSITE & MOBILE APP PROPOSALS What is a Website or Mobile App Proposal? A website or mobile app proposal is a structured document presented to potential clients outlining the approach, timeline, costs, and solutions for designing or revamping a website or app. It serves as a tool to: Demonstrate expertise in the field. Align expectations between the designer and client. Set clear deliverables, ensuring transparency throughout the projec Formats for Proposal Presentation PDF: Ideal for sharing and including visuals. Presentation: Useful for non-technical audiences; visually engaging. Web Page: Allows dynamic elements like animations to enhance understanding. Advantages of Proposals Realistic Planning: Helps clients understand your approach and expected outcomes. Client Attraction: Demonstrates competence and professionalism. First Impressions: A well-crafted proposal positions you as a reliable partner. Clear Expectations: Prevents misunderstandings by defining the project scope, budget, and timeline. Tips for Effective Proposal Writing Identify Decision-Makers: Tailor the proposal to their specific needs. Do Research: Understand the problem and justify your solution. Proofread: Ensure the document is error-free and persuasive. Use the SMART Framework: Goals should be Specific, Measurable, Attainable, Relevant, and Time-Based Kickoff Meetings Kickoff meetings are crucial for setting the project in motion and aligning all stakeholders. There are three types of kickoff meetings: Internal Kickoff: Focuses on team responsibilities and internal processes. External Kickoff: Brings together client-facing teams to align on deliverables. Agile Kickoff: Conducted before each sprint, focusing on adaptability and iterative planning. Checklist for Kickoff Meetings Prepare logistics and objectives. Clarify the project’s purpose. Create and follow an agenda. Nominate a note-taker for documentation. Encourage team bonding and collaboration. Define scope and responsibilities. Align on communication and feedback mechanisms. Build excitement and engagement. Allocate time for Q&A sessions. Discuss actionable next steps CHAPTER 4: PERSUASIVE DESIGN What is Persuasive Design? Persuasive design applies psychology to create more effective, fun, and engaging user interactions. It explores what motivates users and how they make decisions, often utilizing cognitive biases to guide behavior. What are Cognitive Biases? Cognitive biases are mental shortcuts that help users make quick decisions. Persuasive design documents and uses these biases to make decision-making easier for users. What Should Be Included in a Proposal? Sections Description Recognition over Recall Make tasks easier by providing memory cues like auto-complete and multiple-choice options. Completion of a Goal Reward users for completing goals to motivate engagement. Authority Use trust symbols like certifications and endorsements to establish credibility. Status-Quo Bias Simplify decisions by presenting default or popular choices. Appropriate Challenges Provide tasks suited to users' skill levels to avoid frustration or boredom. Tunneling Guide users through a sequence of actions, minimizing distractions. How Does Persuasive Design Differ From Dark Patterns? While persuasive design can benefit users by aligning with their needs and motivations, dark patterns exploit users for business goals, often leading to unethical outcomes. CHAPTER 5: DARK PATTERNS What are Dark Patterns? Dark patterns are deceptive interface designs that trick users into actions benefiting businesses, often at the users' expense. Why are Dark Patterns Used? They are often driven by aggressive business goals, such as increasing sign-ups, clicks, or sales, focusing on short-term profits. What are Some Examples of Dark Patterns? Roach Motel: Easy to enter a situation (e.g., subscription) but difficult to exit. Forced Continuity: Billing users automatically after a free trial without warning. Hidden Costs: Adding charges at the end of the checkout process. Drip Pricing: Incrementally revealing costs throughout the user journey. Disguised Ads: Ads masquerading as UI elements. Privacy Zuckering: Tricking users into oversharing personal information. False Urgency: Falsely creating a sense of scarcity to push users into action. What are The Ethical Concerns With Dark Patterns? Dark patterns exploit users' cognitive biases and emotions, often leading to unethical outcomes, such as manipulating consent, hiding critical information, and creating unfair obstacles for users. CHAPTER 7: GAMIFICATION What is Gamification? Gamification is the use of game elements and design techniques in non-game contexts. It is used to boost engagement, learning, motivation, and participation by incorporating challenges, rewards, competitions, and personalization. What are Some Common Game Elements Used in Gamification? Achievements Avatars Badges Challenges Countdowns Leaderboards Points Levels Progress Bars Quizzes, Virtual Coins Social Interactions. How is Gamification Used in Business? Employee Engagement: Encourages motivation and positive behavior using game-inspired elements. Learning & Development: Improves skills through interactive challenges. Productivity: Gamified tools like Grammarly highlight achievements and improve job efficiency. Sales & Marketing: Creates competitions to motivate teams and engage customers. HR: Gamifies recruitment, onboarding, training, and performance reviews. What is The Psychology Behind Gamification? Gamification triggers dopamine release in response to rewards, recognition & problem-solving, enhancing engagement & habit formation. This emotional connection reinforces behaviors like returning to use a product or service. What are The Major Trends in Gamification? AI Integration: Enhances personalization and efficiency. Mobile and Social Sharing: Leverages apps and social platforms. Gamified Learning: Increases student motivation and engagement using progress mechanics. What are The Principles of an Effective Gamified Product? User Onboarding: Simplified initial interaction. Balanced Game Elements: Includes dynamics, mechanics, and components. Pyramid of Elements: Dynamics (narrative, emotions), mechanics (challenges, rewards), and components (points, badges, leaderboards). CHAPTER 8: ZERO UI What is Zero UI? Zero UI refers to the elimination of traditional interfaces (like screens and buttons) in favor of intuitive interactions using voice, gestures, biometrics, and AI. It aims to create seamless, context-aware user experiences. What are The Goals of Zero UI? Minimize user input requirements. Reduce time spent on devices while achieving outcomes. Enable natural interactions through voice, gestures, and behavior. What are The Principles of Zero UI Design? Naturalness: Mimics human communication. Context Awareness: Adapts to surroundings and needs. Frictionless Interaction: Simplifies user experience. Accessibility: Inclusive for all users. Emotional Intelligence: Responds to users' emotional states. What Technologies Enable Zero UI? Voice User Interfaces (VUIs): Use speech for interaction. Gesture Recognition: Interpret physical movements. Biometrics: Authenticate via facial, fingerprint, or voice recognition. AI & Sensors: Enhance understanding and adaptation to user behavior. What are Some Applications of Zero UI? Home Automation: Voice-controlled smart devices. Healthcare: Wearables for monitoring and gesture-controlled medical systems. Automotive: Voice and gesture commands in vehicles. Retail: Virtual shopping assistants and augmented reality try-ons. Entertainment: Hands-free gaming and media control. Will Screens Disappear with Zero UI? No, screens will still be essential but will be complemented by other interaction methods, like voice and gestures, to improve efficiency and user experience.