Deming's 14 Points On Total Quality Management PDF
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W. Edward Deming
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This document outlines Deming's 14 points on total quality management, emphasizing the need for continuous improvement and a customer-centric approach in business. It discusses various aspects of organizational culture change and effective leadership, stressing the importance of employee involvement and commitment to achieving long-term success.
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DEMING’S 14 POINTS On Total Quality Management Total Quality Management All aspects of organization adopting continuous improvement Change of organizational culture (shift from internal measures of efficiency towards assessment and improvement of value to the custo...
DEMING’S 14 POINTS On Total Quality Management Total Quality Management All aspects of organization adopting continuous improvement Change of organizational culture (shift from internal measures of efficiency towards assessment and improvement of value to the customers Stages of TQM Quality Control Monitoring variations Quality Assurance Standards based Quality Process oriented Improvement Quality Internally motivated Management Total Quality Changed organizational culture Management Managing TQM What Does the TQM manager Need to Know? 1. Systems Thinking 2. Understanding Variations 3. Organizational Psychology Systems Thinking Effective Management Understanding Organizational Variations Psychology What Does the TQM Manager Need To Do? Deming’s 14 points 1. Create constancy of purpose towards improvement of product and service, with a plan to become competitive and to stay in business. 2. Adopt the new philosophy. 3. Cease dependence on mass inspection. 4. End of the practice of awarding business on the basis of price tag alone. 5. Improve constantly and forever the system of production and service. 6. Institute training.; 7. Institute leadership. 8. Drive out fear Cont. Deming’s 14 points 9. Bread down barriers between department 10.Eliminate slogans, exhortations and numerical goals that ask for new levels of productivity without providing methods. 11.Eliminate numerical quotas. 12.Remove barriers to pride of workmanship. 13.Institute a vigorous program of educations and retraining. 14.Take action to accomplish the transformation. Total Quality Management (TQM) W. Edward Deming Deming, who had become frustrated with American managers when most programs of statistical quality control were terminated once the war and government contracts came to an end, was invited to Japan in 1954 by the Union of Japanese Scientists and Engineers (JUSE). Deming was the main figure in popularizing quality control in Japan and was regarded as a national hero in that country. He believes that quality must be built I into the product at all stages in order to achieve a high level of excellence. His thoughts were highly influenced by Walter Shwartz who was the proponent of Statistical Quality Control (SQC). He views statistics as a management tool and relies on statistical process control as means in managing variations in a process. Point 1: Create a Vision and Demonstrate Commitment An organization must define its values, mission, and vision of the future to provide long-term direction for its management and employees. Businesses should not exist simply for profit; they are social entities whose basic purpose is to serve their customers and employees. Point 2: Learn the New Philosophy Companies must take a customer- driven approach based on mutual cooperation between labor and management and a never-ending cycle of improvement. Point 3: Understand Inspection Inspection - the principal means of quality control. Routine inspection acknowledges that defects are present, but does not add value to the product. Inspection should be used as an information-gathering tool for improvement, not as a means of “assuring” quality or blaming workers. Point 4: Stop Making Decisions Purely on the Basis of Cost The supplier and manufacturer must be considered as a macro organization. Deming urged businesses to establish long- term relationships with fewer suppliers, leading to loyalty and opportunities for mutual improvement. Supply Chain Management (SCM) focuses heavily on a system’s view of the supply chain with the objective of minimizing total supply chain costs and developing stronger partnerships with suppliers. Point 5: Improve Constantly and Forever Improved design of goods and services comes from understanding customer needs and continual market surveys and other sources of feedback, and from understanding the manufacturing and service delivery process. Improvements in operations are achieved by reducing the causes and impacts of variation, and engaging all employees to innovate and seek ways of doing their jobs more efficiently and effectively. Deming chain reaction: When quality improves, productivity improves and costs decrease. Continuous improvement Point 6: Institute Training Training - results in improvements in quality and productivity - adds to worker morale - demonstrates to workers that the company is dedicated to helping them and investing in the future Point 7: Institute Leadership The job of management is leadership, not supervision. Supervision – simply overseeing and directing work Leadership – providing guidance to help employees do their hobs with less effort. Point 8: Drive Out Fear Fear is manifasted in many ways: fear of reprisal, fear of failure, fear of the unknown, fear of relinquishing control, and fear of change. Fear encourages short-term thinking Fear is a cultural issue for all organizations Point 9: Optimize the Efforts of Teams Teamwork helps to break down barriers between departments and individuals. Barriers between functional areas occur occurs when managers fear they might lose power. Lack of cooperation leads to poor quality. Point 10: Eliminate Exhortations Motivational approaches overlook the major source of many problems – the system Causes of variation stemming from the design of the system are management’s problem, not the workers’ Point 11: Enumerate Numerical Quotas and Management by Objective (MBO) Many organizations manage by the numbers. Goals are useful, but numerical goals set for others without incorporating a method to reach the goal generate frustration and resentment. Management must understand the system and continually try to improve it, rather than focus on short-term goals. Point 12: Remove Barriers to Pride in Workmanship Deming believed that one of the biggest barriers to pride in workmanship is performance appraisal Performance appraisal destroys teamwork by promoting competition for limited resources, fosters mediocrity because objectives typically are driven by numbers and what the boss wants rather than by quality, focuses on the short term and discourages risk taking, and confounds the “people resources” with other resources. Three categories of performance: Majority of performances that are within the system Performances outside the system on the superior side Performances outside the system on the inferior side Point 13: Encourage Education and Self-Improvement Continuing, broad education for self- improvement Organizations must invest in their people at all levels to ensure success in the long term Developing the worth of the individual is a powerful motivation method Point 14: Take Action Any culture change begins with top management and includes everyone Team-based approach