What is a defining characteristic of secondary research?
Understand the Problem
The question is asking for a key feature that distinguishes secondary research from other types of research methods. It is looking for the specific aspect that defines secondary research in the context of data collection.
Answer
Uses data collected by someone else.
A defining characteristic of secondary research is the use of data that was collected by someone else.
Answer for screen readers
A defining characteristic of secondary research is the use of data that was collected by someone else.
More Information
Secondary research is also known as desk research and is generally more cost-effective and less time-consuming than primary research because it leverages existing data. This type of research can include the analysis of books, articles, and previously conducted studies.
Tips
A common mistake is confusing secondary research with primary research, which involves collecting new data directly. Ensure you understand that secondary research relies on existing data collected by others.
Sources
- Secondary Research Guide: Definition, Methods, Examples - meltwater.com
- Secondary Research: Definition, Methods & Examples - Qualtrics - qualtrics.com
- What Is Secondary Research? - SurveyMonkey - surveymonkey.com
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