Week 6 Twitter Social Media Midterm
27 Questions
2 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What is the maximum number of characters a Twitter post can contain?

  • 4,000 (correct)
  • 6,000
  • 8,000
  • 2,000

    • When did Twitter start according to the text?

  • 2008
  • 2012
  • 2010
  • 2006 (correct)

    • How many users did Twitter have by 2012?

  • 300 million
  • 185 million (correct)
  • 250 million
  • 100 million

    • What is the maximum number of characters allowed in a Twitter account's DISPLAY NAME?

    <p>50 characters</p> Signup and view all the answers

    What should a Twitter account's BIO do according to the text?

    <p>Use language true to the brand voice</p> Signup and view all the answers

    What feature allows users to pin important tweets to the top of their profile page?

    <p><strong>Pinned Posts</strong></p> Signup and view all the answers

    What type of images should be showcased in a Twitter account's GALLERY?

    <p><strong>Recently posted images</strong></p> Signup and view all the answers

    'ACCOUNT NAME' in a Twitter profile should resemble what according to the text?

    <p><strong>Name of the brand</strong></p> Signup and view all the answers

    'PROFILE & HEADER photos' in a Twitter account should be creative and brand appropriate to do what?

    <p>Hint at the types of content the audience can expect</p> Signup and view all the answers

    What did Elon Musk announce in 2022 regarding Twitter?

    <p>$44 billion takeover</p> Signup and view all the answers

    What is the impact of tweets with images compared to those without, according to the text?

    <p>Receive 18% more clicks, 89% more favorites, and 150% more retweets</p> Signup and view all the answers

    What are some benefits of using GIFs in tweets?

    <p>They automatically play in the newsfeed and capture attention</p> Signup and view all the answers

    How many hashtags should be used per tweet according to the text?

    <p>Between one and two</p> Signup and view all the answers

    What is the purpose of using @mentions in tweets?

    <p>To highlight a piece of content</p> Signup and view all the answers

    What is the suggested percentage of posts that should be replies according to the text?

    <p>30-40%</p> Signup and view all the answers

    When is the best time to post a tweet according to the text?

    <p>9AM - 10AM</p> Signup and view all the answers

    'Live' feature on Twitter has been utilized by which companies according to the text?

    <p>AirBNB and Toyota</p> Signup and view all the answers

    How many monthly users does Twitter attract as of today?

    <p>368 million</p> Signup and view all the answers

    What is the maximum number of characters allowed in a Twitter account's DISPLAY NAME?

    <p>50</p> Signup and view all the answers

    What was the original purpose behind Jack Dorsey creating Twitter in 2006?

    <p>To build an SMS-based communications platform like texting</p> Signup and view all the answers

    What is the primary function of pinning posts on a Twitter account?

    <p>To keep important tweets at the top of the profile page</p> Signup and view all the answers

    What should be the primary focus when setting up a Twitter account's GALLERY according to the text?

    <p>Showcase brand personality and visually appealing images</p> Signup and view all the answers

    What is the impact of using emojis on a Twitter post according to the text?

    <p>26% higher engagement rate compared to posts without emojis</p> Signup and view all the answers

    What types of hashtags are suggested for use in tweets according to the text?

    <p>One or two hashtags per tweet, including branded hashtags, keywords relevant to interests, and popular/trending hashtags</p> Signup and view all the answers

    In what way do GIFs stand out on Twitter according to the text?

    <p>They stand out easily and can evoke emotions and reactions</p> Signup and view all the answers

    What is the key recommendation for conversational posts on Twitter?

    <p>Include 30-40% of posts as replies to other people</p> Signup and view all the answers

    What effect does hosting a 'Chat' have on Twitter according to the text?

    <p>Links posts together in a thread or conversation</p> Signup and view all the answers

    More Like This

    Use Quizgecko on...
    Browser
    Open
    Browser
    Browser