User Experience Fundamentals

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What is the definition of User Experience (UX)?

How a user interacts with a product

Define Usability as it relates to User Experience.

Usability aims to improve how easy it is for users to interact with a product by making its design, structure, and purpose clear.

Equitability in User Experience design refers to creating designs that are only useful to specific audiences.

False

Information Architecture is the science of organizing and structuring content _______ and _______.

logically, user-friendly

Match the elements of User Interface (UI) design with their descriptions:

White space = Let design breathe Alignment = Ensures elements are properly positioned Contrast = Difference between objects must be noticeable Scale = Determine size of each element Typography = Group related information

Which step comes after 'Empathise with users' in the design thinking process?

Ideate

User Interface (UI) is focused on 'what you see' while User Experience (UX) is focused on 'why you see it'.

True

Information architecture is the science of organizing and structuring content ________________ and user-friendly.

logically

Match the following CMS features with their descriptions:

Creating & editing content = A. Allows users to manage digital content Multilingual content capabilities = B. Ability to handle content in multiple languages Security = C. Ensures protection against unauthorized access Personalisation & analytics = D. Tailoring content and providing insights on user interactions

Study Notes

User Experience (UX)

  • User experience (UX) refers to how a user feels about and interacts with a product
  • UX involves making the interaction with a product good
  • Everything has a user experience

UX Research

  • Types of UX research:
    • Market research
    • Customer surveys
    • Feedback on existing products
    • Usability testing and studies
    • Final user interface testing

UX Design

  • Types of UX design:
    • Information architecture
    • User interaction design
    • Usability
    • Wireframing
    • Prototyping

Parameters that Define UX

  • Usability: improving usability and making it easier, design, structure, and purpose are clear
  • Equitability: designing for everyone, including diverse audiences
  • Enjoyability: creating a positive connection between the user and product
  • Usefulness: products need to solve human problems

User Interface (UI) vs. User Experience (UX)

  • UI: what you see
  • UX: why you see it

Steps in UX Design

  • Sketching
  • Low-fidelity wireframing
  • Medium-fidelity wireframing
  • High-fidelity wireframing
  • Prototyping

Jobs in UX Design

  • User research
  • Information architecture
  • Wireframing
  • Prototyping
  • Visual design
  • Effective communication
  • Specialist: expert in one skill
  • Generalist: broad number of responsibilities
  • T-shaped: expert in one thing and capable in others

Framework 1: User-Centered Design

Framework 2: 5 Key Elements of UX Design

  • Surface: how the product looks to the user, visual design
  • Skeleton: layout of the product, interface/navigation/information design
  • Structure: organisation of the design and desire of users, usability, interaction design, information architecture
  • Scope: determining the type of product, functional specification, content requirements
  • Strategy: laying the foundation of design goals, user needs, business objectives

Framework 3: Design Thinking Process

  • Empathise with users: understand needs and feelings
  • Define goals: create a problem statement or description of user needs
  • Ideate: create a solution for the user's problem
  • Prototype the final idea
  • Test

Information Architecture (IA)

  • Definition: the science of organising and structuring content logically and user-friendly
  • Importance: contributes to positive UX, users are accustomed to finding information quickly and easily
  • Key process: defining company goals, defining user goals, conducting competitor analysis, defining content, grouping content, creating sitemap, outlining navigational structure, labeling content, creating wireframes, and conducting user testing

User Interface (UI)

  • Definition: the middle point of human interaction and communication with a computer in a device
  • UI Design Fundamentals:
    • White space
    • Alignment
    • Contrast
    • Scale
    • Typography
    • Colour
    • Visual hierarchy
    • Design patterns

Domain Name

  • Definition: part of the URL
  • Components: second-level domain, top-level domain
  • Subdomain: everything between the protocol and domain name
  • Protocol: language used by browsers to retrieve information from the web server
  • Must-haves for a good domain name:
    • Memorable
    • Simple
    • Recognisable
    • Using keywords
    • Avoiding hyphen

Website Building

  • Content Management System (CMS): software application that enables users to create, edit, collaborate on, publish, and store digital content
  • CMS Features:
    • Creating and editing content
    • Workflows, reporting, and content organising
    • Security
    • Multichannel scalability
    • Multilingual content capabilities
    • Flexibility, scalability, and performance
    • Personalisation and analytics
  • Content-Types: reusable container for managing content by common structure and purpose
  • Examples of CMS:
    • WordPress
    • Drupal
    • Wix/Weebly
    • Webflow

User Experience (UX)

  • User experience (UX) refers to how a user feels about and interacts with a product
  • UX involves making the interaction with a product good
  • Everything has a user experience

UX Research

  • Types of UX research:
    • Market research
    • Customer surveys
    • Feedback on existing products
    • Usability testing and studies
    • Final user interface testing

UX Design

  • Types of UX design:
    • Information architecture
    • User interaction design
    • Usability
    • Wireframing
    • Prototyping

Parameters that Define UX

  • Usability: improving usability and making it easier, design, structure, and purpose are clear
  • Equitability: designing for everyone, including diverse audiences
  • Enjoyability: creating a positive connection between the user and product
  • Usefulness: products need to solve human problems

User Interface (UI) vs. User Experience (UX)

  • UI: what you see
  • UX: why you see it

Steps in UX Design

  • Sketching
  • Low-fidelity wireframing
  • Medium-fidelity wireframing
  • High-fidelity wireframing
  • Prototyping

Jobs in UX Design

  • User research
  • Information architecture
  • Wireframing
  • Prototyping
  • Visual design
  • Effective communication
  • Specialist: expert in one skill
  • Generalist: broad number of responsibilities
  • T-shaped: expert in one thing and capable in others

Framework 1: User-Centered Design

Framework 2: 5 Key Elements of UX Design

  • Surface: how the product looks to the user, visual design
  • Skeleton: layout of the product, interface/navigation/information design
  • Structure: organisation of the design and desire of users, usability, interaction design, information architecture
  • Scope: determining the type of product, functional specification, content requirements
  • Strategy: laying the foundation of design goals, user needs, business objectives

Framework 3: Design Thinking Process

  • Empathise with users: understand needs and feelings
  • Define goals: create a problem statement or description of user needs
  • Ideate: create a solution for the user's problem
  • Prototype the final idea
  • Test

Information Architecture (IA)

  • Definition: the science of organising and structuring content logically and user-friendly
  • Importance: contributes to positive UX, users are accustomed to finding information quickly and easily
  • Key process: defining company goals, defining user goals, conducting competitor analysis, defining content, grouping content, creating sitemap, outlining navigational structure, labeling content, creating wireframes, and conducting user testing

User Interface (UI)

  • Definition: the middle point of human interaction and communication with a computer in a device
  • UI Design Fundamentals:
    • White space
    • Alignment
    • Contrast
    • Scale
    • Typography
    • Colour
    • Visual hierarchy
    • Design patterns

Domain Name

  • Definition: part of the URL
  • Components: second-level domain, top-level domain
  • Subdomain: everything between the protocol and domain name
  • Protocol: language used by browsers to retrieve information from the web server
  • Must-haves for a good domain name:
    • Memorable
    • Simple
    • Recognisable
    • Using keywords
    • Avoiding hyphen

Website Building

  • Content Management System (CMS): software application that enables users to create, edit, collaborate on, publish, and store digital content
  • CMS Features:
    • Creating and editing content
    • Workflows, reporting, and content organising
    • Security
    • Multichannel scalability
    • Multilingual content capabilities
    • Flexibility, scalability, and performance
    • Personalisation and analytics
  • Content-Types: reusable container for managing content by common structure and purpose
  • Examples of CMS:
    • WordPress
    • Drupal
    • Wix/Weebly
    • Webflow

Learn about the basics of user experience, including UX research and design principles, and how to create a good user interface. Topics covered include market research, customer surveys, usability testing, and interface design.

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