Types of Text and Design Principles Quiz

Text Media

• Text is a human-readable sequence of characters that can form intelligible words.
• Types of text:
  • Hypertext: links different electronic documents, enabling users to jump from one to another in a nonlinear way.
  • Plaintext or Unformatted Text: fixed-sized characters with a uniform appearance.
  • Formatted Text: appearance can be changed using font parameters (bold, underline, italic, font size, font color, etc.).

Design Principles and Elements

• Emphasis: importance or value given to a part of the text-based content.
  • Examples: bold, italicized, heavier weight, enlarged, darkened, or lightened text.
• Appropriateness: how fitting or suitable the text is for a specific audience, purpose, or event.
• Proximity: the distance between text elements, with closely related elements placed together.
• Alignment: lining up text or graphics on a page, with elements aligned to a common position.
• Organization: a conscious effort to organize different text elements on a page, ensuring connection and separation.
• Repetition: consistency of elements, creating unity in the design through repeated typefaces.
• Contrast: juxtaposition and differences of subjects, using elements like color, size, and texture.

Visual Media

• Types of visual media: photography, video, screenshots, infographics, data visualization, comic strips/cartoons, memes, and visual note-taking.
• Visual design elements:
  • Line: describes a shape or outline, creating texture, and varying in thickness and direction.
  • Shape: a geometric or organic area that stands out due to differences in value, color, or texture.
  • Value: the degree of light and dark in a design, with contrast between black and white and all the tones in between.
  • Texture: the way a surface feels or is perceived to feel, creating an illusion of smoothness or roughness.
  • Color: determined by its hue, intensity, and value, used for emphasis or to elicit emotions.
  • Form: a figure having volume and thickness, with an illusion of a 3-dimensional object implied through light and shading.

Audio Media

• Audio media: uses audio or recordings to deliver and transfer information through sound.
• Characteristics and purposes of sound:
  • Volume: the intensity of a sound.
  • Tone: the audible characteristic of a sound.
  • Pitch: how high or low a sound is.
  • Loudness: the magnitude of the sound heard.
• Elements of sound design:
  • Dialogue: speech, conversation, or voice-over.
  • Sound effects: any sound other than music or dialogue.
  • Music: vocal or instrumental sounds combined to produce beauty of form, harmony, and expression of emotion.
• Principles of sound design:
  • Mixing: the combination, balance, and control of multiple sound elements.
  • Pace: time control, editing, and order of events (linear, non-linear, or multi-linear).
  • Stereo imaging: the perceived spatial locations of the sound source(s), both laterally and in depth.
  • Transition: sequence of sound track.

Motion Media

• Motion media: includes animation, video, live streaming, screencasts, and others.
• Elements of motion media:
  • Speed: constant or variable, with movement aligned with the speed of the music.
  • Direction: indicates movement from one direction to another, with background remaining in scale with the object.
  • Motion path: the route that the object will take, showing change in direction of a movement.
  • Triggers: key objects or events in the story.
  • Timing: objective or subjective, used to clarify or intensify the message or event.