Types of Innovation

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Questions and Answers

Which type of innovation is best represented by the creation of a new or improved physical item?

  • Process innovation
  • Product innovation (correct)
  • Social business innovation
  • Business model innovation

Which type of innovation is IKEA's 'ready to assemble' furniture an example of?

  • Social Business Innovation
  • Process Innovation (correct)
  • Product Innovation
  • Business Model Innovation

Which type of innovation is best exemplified by Netflix’s subscription-based movie rental service?

  • Social business innovation
  • Process innovation
  • Product innovation
  • Business model innovation (correct)

Which approach is best represented by microcredit lending pioneered by Grameen Bank?

<p>Social business innovation (D)</p> Signup and view all the answers

In Hamel's 'wheel of innovation,' what is the first step a company should take?

<p>Imagining (D)</p> Signup and view all the answers

A company is testing the practicality and financial value of a prototype. According to Hamel's wheel of innovation, which step are they in?

<p>Experimenting (C)</p> Signup and view all the answers

In Hamel's wheel of innovation, what does 'scaling' primarily involve?

<p>Commercializing new products (A)</p> Signup and view all the answers

What is a core principle of 'design thinking'?

<p>Challenging the assumptions of a problem (B)</p> Signup and view all the answers

When applying the '5 Whys' technique, what is the ultimate goal?

<p>Tracing intermediate causes to their root (D)</p> Signup and view all the answers

What is the primary catalyst for reverse innovation?

<p>Addressing income and pricing constraints in diverse settings (A)</p> Signup and view all the answers

Which scenario is the best example of disruptive innovation?

<p>A small-scale innovation displaces established practices and competitors. (B)</p> Signup and view all the answers

What is the central idea behind sustainability?

<p>Protecting the rights of present and future generations (C)</p> Signup and view all the answers

What is the principal aim of sustainable development?

<p>To support society's needs while preserving resources for future use (A)</p> Signup and view all the answers

What does the triple bottom line primarily evaluate?

<p>Economic, social, and environmental performance (C)</p> Signup and view all the answers

What characterizes a sustainable business?

<p>Operating in harmony with nature (D)</p> Signup and view all the answers

What does human sustainability emphasize in the context of management practices?

<p>Supporting employee physical and psychological well-being (A)</p> Signup and view all the answers

Which of the following is an example of a socio-cultural factor in an organization's external environment?

<p>Shifting generational work preferences (D)</p> Signup and view all the answers

What is the term for moving jobs from foreign locations back to the domestic market?

<p>Reshoring (D)</p> Signup and view all the answers

Which of the following best demonstrates a company’s commitment to environmental capital?

<p>Investing in renewable energy sources (C)</p> Signup and view all the answers

What are the two factors that contribute to environmental uncertainty for an organization?

<p>Rate of change and complexity of the external environment (B)</p> Signup and view all the answers

Which action best exemplifies the 'assessing' step in Hamel’s wheel of innovation?

<p>Conducting a feasibility study to determine potential markets (D)</p> Signup and view all the answers

In the context of organizations, what does 'human capital' primarily refer to?

<p>The skills, knowledge, and experience of employees (D)</p> Signup and view all the answers

How does 'reverse innovation' primarily occur?

<p>By developing low-cost solutions in emerging markets and then selling them globally (D)</p> Signup and view all the answers

Which approach demonstrates a company’s commitment to the ‘people’ aspect of the triple bottom line?

<p>Providing fair wages and safe working conditions (C)</p> Signup and view all the answers

How might reverse innovation offer a competitive edge?

<p>By creating inexpensive solutions with broad appeal (B)</p> Signup and view all the answers

What is the primary goal of 'design thinking'?

<p>To deeply understand and address user needs creatively (A)</p> Signup and view all the answers

When is a company considered to have environmental uncertainty?

<p>When it lacks information about its environment and future developments (A)</p> Signup and view all the answers

What is the role of 'environmental capital' in sustainable development?

<p>To be conserved and protected for future generations (C)</p> Signup and view all the answers

Which of the following is the best application of The 5 Whys technique?

<p>To get to the root of the issue (C)</p> Signup and view all the answers

What are possible results from practicing sustainability?

<p>Protecting future generations' rights (D)</p> Signup and view all the answers

Can the triple bottom line be achieved when maximizing environmental performance, regardless of economic or social well being?

<p>No, the triple bottom line requires balance economic, social, and environmental factors (C)</p> Signup and view all the answers

A car manufacturer introducing a new electric model addresses which part of the triple bottom-line?

<p>Planet (B)</p> Signup and view all the answers

What is a key different between innovation and invention?

<p>Invention focuses on the creation of an idea (D)</p> Signup and view all the answers

Which example demonstrates innovation?

<p>A company implements robotics to increase production efficiency (A)</p> Signup and view all the answers

Where is reverse innovation best suited to find opportunities?

<p>In environments with limited resources and different constraints (D)</p> Signup and view all the answers

What is most important to consider in regards to sustainable innovations or green innovations?

<p>Reducing energy consumption (A)</p> Signup and view all the answers

Where would the focus be when attempting to improve accomplishments in sustainability initiatives? (Select all that apply)

<p>Natural capital (A), Human sustainability (C)</p> Signup and view all the answers

Are the triple bottom line's 3 P's of organizational performance interdependent?

<p>Yes, all are interdependent (A)</p> Signup and view all the answers

Which innovation type is exemplified by a company creating an app that connects local farmers directly to consumers?

<p>Business model innovation (C)</p> Signup and view all the answers

What initial action does design thinking emphasize when addressing a problem?

<p>Challenging underlying assumptions (B)</p> Signup and view all the answers

When applying the '5 Whys' technique, what is the significance of identifying a 'human problem' behind a technical issue?

<p>It addresses the root cause for a sustainable fix. (A)</p> Signup and view all the answers

In what way does reverse innovation challenge traditional global product development strategies?

<p>It sources innovation from emerging markets. (B)</p> Signup and view all the answers

What is the long-term aim of sustainable development regarding resource utilization?

<p>Balancing current needs with future availability (D)</p> Signup and view all the answers

When considering the triple bottom line, what would be the impact of a company that reduces pollution but is also responsible for local job losses?

<p>Inconclusive without considering economic performance. (B)</p> Signup and view all the answers

How does a sustainable business differentiate itself from a conventional business approach?

<p>By integrating environmental and social concerns into its core operations. (D)</p> Signup and view all the answers

What does focusing on 'human sustainability' in management involve?

<p>Ensuring employee well-being and fair labor practices (A)</p> Signup and view all the answers

What is the strategic significance of 'reshoring' for a company?

<p>Enhancing product innovation and quality control (A)</p> Signup and view all the answers

How does an organization demonstrate commitment to environmental capital beyond basic compliance?

<p>Investing in renewable resources and conservation initiatives (B)</p> Signup and view all the answers

What conditions create environmental uncertainty for an organization?

<p>Rapid changes in technology and unclear competitor strategies (D)</p> Signup and view all the answers

What is the focus of the 'assessing' step in Hamel’s wheel of innovation?

<p>Evaluating practicality and financial viability (B)</p> Signup and view all the answers

What constitutes 'human capital' in the context of an organization?

<p>The collective skills, knowledge, and experience of employees (A)</p> Signup and view all the answers

How does reverse innovation provide a competitive advantage?

<p>By developing cost-effective solutions for diverse markets (B)</p> Signup and view all the answers

What is the key goal of 'design thinking'?

<p>To develop strategies that precisely meet user needs (A)</p> Signup and view all the answers

What defines environmental uncertainty for a company?

<p>Frequent and unpredictable changes in the external environment (C)</p> Signup and view all the answers

What role does 'environmental capital' play in sustainable development?

<p>It serves as the foundation for long-term resource availability (C)</p> Signup and view all the answers

How can the '5 Whys' technique be best applied to a problem?

<p>To systematically uncover the root cause of the problem (C)</p> Signup and view all the answers

What are likely outcomes from practicing sustainability?

<p>Improved resource efficiency and enhanced brand reputation (B)</p> Signup and view all the answers

Is it feasible to maximize environmental performance in the triple bottom line regardless of economic or social well-being?

<p>No, as the triple bottom line requires a balanced approach (B)</p> Signup and view all the answers

A soft-drink company reduces packaging waste for their product. Which of the triple bottom-line components does this best address?

<p>Planet (B)</p> Signup and view all the answers

When implementing sustainable innovations, what is important to consider?

<p>Balancing environmental benefits with economic viability (B)</p> Signup and view all the answers

When attempting to improve accomplishments in sustainability initiatives, where would the focus best be placed?

<p>Environmental impact, energy usage, and ethical sourcing (D)</p> Signup and view all the answers

In the context of external environment trends, what is the impact of generational cohorts on organizations?

<p>They shape work preferences and consumer behavior. (B)</p> Signup and view all the answers

What impact does the legal-political environment have on organizations?

<p>Influence through laws, government policies, and regulations (C)</p> Signup and view all the answers

Which aspect of the specific environment encompasses the direct clientele base of an organization?

<p>Customers (B)</p> Signup and view all the answers

What qualities/features make a company have a competitive advantage?

<p>When a company does something very well that exceeds its competitors (C)</p> Signup and view all the answers

Which scenarios are great use-cases for social business innovation?

<p>Poverty, famine, disease and illiteracy (A)</p> Signup and view all the answers

What factor is considered when defining sustainability goals in a business or non-profit organization?

<p>A detailed plan that outlines a mission as a part of a strategic objective. (C)</p> Signup and view all the answers

How does the process of reverse innovation work?

<p>By taking products and services developed in emerging markets and finding ways to utilize them elsewhere. (A)</p> Signup and view all the answers

If a company has owners and investors in conflict with the local community, how does a business determine which stakeholder gets priority?

<p>It depends on the situation. (C)</p> Signup and view all the answers

Who should be considered as stakeholders when a business executive is mapping the task environment?

<p>Suppliers, customers, regulators, and other stakeholders in the organization. (A)</p> Signup and view all the answers

What are some of the top challenges global business executives face?

<p>Environmental conditions. (C)</p> Signup and view all the answers

Which of the following would influence organizations through existing and proposed laws and regulations, government policies, and the philosophy and objectives of political parties?

<p>legal-political environment. (A)</p> Signup and view all the answers

What is a scenario where human capital is lost?

<p>Layoffs. (A)</p> Signup and view all the answers

What is the key difference between invention and innovation?

<p>Innovation involves putting a new idea into practice. (D)</p> Signup and view all the answers

Which of the following is the first step in Hamel's wheel of innovation?

<p>Imagining, thinking about new possibilities. (C)</p> Signup and view all the answers

How does social business innovation primarily differ from traditional business innovation?

<p>It prioritizes addressing critical social problems using business models. (C)</p> Signup and view all the answers

In the context of the 'wheel of innovation,' what is the key objective of the 'experimenting' stage?

<p>Assessing the practicality and financial viability of the innovation. (D)</p> Signup and view all the answers

Why is design thinking considered a 'hands-on' approach to problem-solving?

<p>It involves actively framing questions and iteratively addressing user needs. (B)</p> Signup and view all the answers

What is the fundamental purpose of employing the '5 Whys' technique?

<p>To identify the root cause of a problem through iterative questioning. (A)</p> Signup and view all the answers

In what primary way does reverse innovation challenge traditional innovation models?

<p>By sourcing innovation from diverse and resource-constrained environments. (B)</p> Signup and view all the answers

According to Clay Christensen, what is the hallmark of disruptive innovation?

<p>It starts small-scale and eventually displaces existing market leaders. (B)</p> Signup and view all the answers

What foundational concept does 'sustainability' embody?

<p>Balancing the needs of current and future generations as stakeholders. (B)</p> Signup and view all the answers

How does the 'triple bottom line' extend traditional business performance evaluation?

<p>By integrating social and environmental impact with economic factors. (B)</p> Signup and view all the answers

What distinguishes a sustainable business from a conventional business model?

<p>Prioritizing practices that protect and enhance the natural environment. (C)</p> Signup and view all the answers

What does 'human sustainability' primarily address within organizational management?

<p>The impact of management practices on employee well-being. (C)</p> Signup and view all the answers

Which factor is considered part of an organization's external environment?

<p>Technological advancements (B)</p> Signup and view all the answers

What is the primary driver for the movement of 'reshoring'?

<p>Returning jobs to the domestic market (B)</p> Signup and view all the answers

Which initiative effectively signals a company’s dedication to environmental capital?

<p>Financial investment in renewable energy sources (D)</p> Signup and view all the answers

What environmental circumstance causes uncertainty for an organization?

<p>Rapid changes and complexity in the external environment (C)</p> Signup and view all the answers

What is the initial action in Hamel's wheel of innovation's 'assessing' phase?

<p>Evaluating strengths, weaknesses, potential costs, and benefits (A)</p> Signup and view all the answers

What does 'human capital' represent in the context of organizations?

<p>The collective knowledge, skills, and abilities of employees (A)</p> Signup and view all the answers

What is the main purpose of 'design thinking'?

<p>To innovate through understanding and addressing user needs (C)</p> Signup and view all the answers

From a sustainability perspective, what is 'environmental capital'?

<p>The earth's natural resources (B)</p> Signup and view all the answers

How can the '5 Whys' technique be applied to improve customer service issues?

<p>By asking a series of 'why' questions to identify underlying patterns (C)</p> Signup and view all the answers

Flashcards

Product Innovation

Creation of new or improved goods and services.

Process Innovation

Better ways of doing things, often improving efficiency.

Business Model Innovation

New ways of making money for a firm.

Social Business Innovation

Using business models to address social problems.

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Invention

The act of discovery and creation of a new idea.

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Application

The act of putting an invention to use.

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Imagining

Thinking about new possibilities.

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Designing

Building initial models, prototypes, or samples.

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Experimenting

Examining practicality and financial value through experiments.

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Assessing

Identifying strengths, weaknesses, costs, benefits, and potential markets.

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Scaling

Implementing what has been learned and commercializing new products or services.

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Design Thinking

A hands-on method for solving problems by challenging assumptions and focusing on user needs.

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Reverse Innovation

Innovation from lower organizational levels or diverse locations.

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Disruptive Innovation

Innovation that disrupts existing markets and displaces prior practices.

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Sustainable Development

Using environmental resources to support society's needs today while preserving them for future generations.

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Triple Bottom Line

An organization's economic, social, and environmental performance.

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Environmental Capital (Natural Capital)

The supply of natural resources that sustain life.

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Sustainable Businesses

Businesses that meet customer needs while protecting the environment.

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Sustainable Innovations/Green Innovations

New products, practices, and methods that reduce negative environmental impact.

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Human Sustainability

Concern for protecting human resources and employee well-being.

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External Environment

The general conditions that affect organizations.

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Generational Cohorts

People born within a few years of each other, experiencing somewhat similar life events.

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Internet Censorship

Deliberate blockage of public access to information online.

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Offshoring

Outsourcing jobs to foreign locations.

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Reshoring

Movement of jobs from foreign locations back to domestic ones.

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Specific Environment (Task Environment)

The people and groups with whom an organization interacts.

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Competitive Advantage

Something done extremely well, difficult to copy, giving an edge over competitors.

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Environmental Uncertainty

A lack of information about the environment and its developments.

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Product Innovations

Innovations that result in new or improved goods or services.

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Process Innovations

Innovations that result in better ways of doing things.

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Business Model Innovations

Innovations that result in new ways for firms to make money.

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Disruptive Innovation

Innovation that creates a disruptive product so widely used it replaces old practices.

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Stakeholders

All persons, groups, and institutions directly affected by an organization.

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Study Notes

Types of Innovations

  • Product innovations create new or improved goods and services.
  • Process innovations lead to better ways of doing things.
  • Business model innovations result in new ways for a firm to generate revenue.
  • Groupon exemplifies product innovation by putting coupons on the Web.
  • RIM's BlackBerry pioneered portable email devices.
  • Apple's iPod, iPhone, and iPad revolutionized their respective markets through product innovation.
  • Amazon's Kindle ushered in a new era of e-readers via product innovation.
  • Facebook and Instagram integrated social media into daily life as product innovations.
  • IKEA's "ready to assemble" furniture transformed retail shopping, showing process innovation.
  • Amazon.com's "1-Click" ordering streamlined online shopping via process innovation.
  • Nike's customization option allows customers to design their own shoes, illustrating process innovation.
  • Grocery store self-checkout reduces wait times and costs, demonstrating process innovation.
  • Netflix transformed movie rentals into a subscription business through business model innovation.
  • Redbox innovated by placing movie rentals in vending machines, using business model innovation.
  • Zynga monetized "extras" in free online games, showcasing business model innovation.
  • Innovation applies to solving social problems like poverty, famine, and disease.
  • Social business innovation uses business models to address social issues.
  • Microcredit lending, pioneered by Muhammad Yunus at Grameen Bank in Bangladesh, exemplifies social business innovation.
  • Grameen Bank provides small loans at low interest rates to promote self-sufficiency through small enterprises for those lacking collateral for regular bank loans.

The Innovation Process

  • The innovation process starts with invention (discovery) and ends with application (use).
  • Gary Hamel's five-step "wheel of innovation" includes:
  • Imagining: Thinking about new possibilities.
  • Designing: Building initial models, prototypes, or samples.
  • Experimenting: Examining practicality and financial value through experiments and feasibility studies.
  • Assessing: Identifying strengths, weaknesses, costs, benefits, markets, and applications.
  • Scaling: Implementing and commercializing new products or services.
  • Commercialization turns innovation into products, services, or processes that increase sales or lower costs.

Design Thinking

  • Design thinking is a hands-on method for creative problem-solving.
  • Design thinking is used by companies like Apple, Google, Samsung, and GE.
  • Design thinking emphasizes challenging assumptions and framing questions to address user needs.
  • Designers avoid jumping to solutions and instead determine the root issue.
  • The design thinking process is iterative and expansive, involving considering a wide range of potential solutions before converging on a proposal.

The 5 Whys

  • The "5 Whys" technique identifies the root cause of a problem.
  • Eric Ries suggests that a human problem underlies most technical problems.
  • The process involves asking "why" repeatedly to trace intermediate causes to their origin.
  • Addressing each level of the responses is important for fixing the root cause.

Reverse Innovation

  • Reverse innovation involves innovation from lower organizational levels and diverse settings.
  • Global firms find innovations in environments with income and pricing constraints.
  • GE developed low-priced, portable electrocardiogram and ultrasound machines in India.
  • GE then introduced these products to North American markets through reverse innovation.

Disruptive Innovation and Technology

  • Disruptive innovation starts small-scale and then displaces prior practices and competitors.
  • Cellular phones disrupted landlines, MP3 players disrupted CDs and cassettes, and discount retailers disrupted full-line department stores.
  • Online retailers, gaming, and movie streaming, and tablet devices are examples of disruptive innovation.

Environment and Sustainability

  • Sustainability is a commitment to protect the rights of present and future generations as co-stakeholders of the world’s resources.
  • Sustainability applies to air, water, spaces, and human labor.

Sustainable Development

  • Sustainable development aims to use environmental resources to support society’s needs today while preserving them for future generations.
  • "Renew," "recycle," "conserve," and "preserve" are sustainable development catchwords.
  • Environmental capital (natural resources) sustains life on Earth.
  • Organizations must balance consumption of environmental capital with the potential costs of losing it in the future.
  • Organizations should consider the triple bottom line: economic, social, and environmental performance.
  • The triple bottom line includes: profit, people, and planet.

Sustainable Business

  • Sustainable businesses meet customer needs and protect the environment.
  • Sustainable businesses set goals for recycling, carbon reduction, energy efficiency, ethical sourcing, and food security.
  • Sustainable businesses employ sustainability officers, green building managers, and sustainability planners.
  • Sustainable innovation (green innovation) reduces negative environmental impact and seeks to achieve positive impact.
  • A sustainable business model seeks win-win outcomes for the organization and the environment.
  • Vancity developed Canada’s first mutual fund that excludes companies associated with fossil fuel production.
  • Telus Corporation was named to the Dow Jones Sustainability North America Index for its ethical treatment of animals.

Human Sustainability

  • Human sustainability focuses on protecting human rather than natural resources.
  • Socially responsible businesses consider the effect of management practices on employee well-being.
  • Organizations should support human health and well-being by providing health benefits and wellness programs.
  • Companies can show human sustainability by avoiding layoffs, structuring work hours to reduce stress and work-family conflict, designing jobs to reduce stress and give people control, and being transparent and fair in handling wage and status inequalities.
  • Pfeffer suggests including employees as organizational stakeholders.
  • A tragic industrial complex collapse in Bangladesh, which killed more than 1,100 people, highlighted the need for improved human sustainability.
  • Efforts have since been made to improve working conditions for Bangladeshi garment workers.

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