Types of Advertising and Factors Affecting Demand Quiz
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Questions and Answers

What is a potential disadvantage of advertising?

  • Enhanced customer loyalty
  • Decreased brand awareness
  • Increased demand for the product
  • Possible negative impact on company reputation (correct)
  • How can fluctuations in supply impact advertising?

  • Have no impact on the effectiveness of advertising
  • Lead to increased advertising costs (correct)
  • Create opportunities for innovative advertising strategies
  • Result in decreased customer interest in advertised products
  • Which factor can affect demand that is unrelated to advertising?

  • Quality of the advertising materials
  • Customer preferences
  • Type of advertising channel used
  • Availability of credit (correct)
  • What role do taste patterns play in advertising?

    <p>Shaping the content and style of advertising campaigns</p> Signup and view all the answers

    In the context of advertising, what is an advantage of anticipating future prices?

    <p>Being able to effectively plan promotional activities</p> Signup and view all the answers

    How do manufacturers primarily benefit from advertising?

    <p>Enhancing brand awareness</p> Signup and view all the answers

    In the context of advertising, what is a key role of individuals?

    <p>Promoting personal skills or services</p> Signup and view all the answers

    Why might a voluntary organization engage in advertising?

    <p>Promoting social causes</p> Signup and view all the answers

    What distinguishes the advertising methods of wholesalers from those of manufacturers?

    <p>Promoting services to retailers</p> Signup and view all the answers

    How can retailers utilize advertising to differentiate themselves?

    <p>Highlighting unique selling points</p> Signup and view all the answers

    How can advertising benefit manufacturers?

    <p>Building brand awareness and driving sales</p> Signup and view all the answers

    What is a common marketing channel used by retailers to promote sales?

    <p>Social media</p> Signup and view all the answers

    How do wholesalers attract new retailers?

    <p>Offering competitive prices and a wide range of products</p> Signup and view all the answers

    What is a key advantage of voluntary organizations using advertising?

    <p>Raising awareness about their cause and recruiting volunteers or donors</p> Signup and view all the answers

    How do retailers increase their revenue and profitability through advertising?

    <p>Promoting sales, special offers, or new products</p> Signup and view all the answers

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