Podcast
Questions and Answers
Which of the following is a unique characteristic of tourism products?
Which of the following is a unique characteristic of tourism products?
- They can be separated from the consumer. (correct)
- They can be standardized across different destinations.
- They can be touched, smelled, tasted, felt, and heard prior to purchase.
- They can be sold as a physical item.
What is the primary reason why standardization of operations is crucial in the tourism industry?
What is the primary reason why standardization of operations is crucial in the tourism industry?
- To sell the tourism products as physical items.
- To separate the tourism products from the consumer.
- To ensure that all tourism products can be touched, smelled, tasted, felt, and heard prior to purchase.
- To provide a consistent and reliable experience for tourists. (correct)
Which of the following is NOT a product category in the tourism industry?
Which of the following is NOT a product category in the tourism industry?
- Manufacturing (correct)
- Accommodation
- Attractions
- Transportation
What is the key characteristic of tourism products in terms of the relationship between the product and the consumer?
What is the key characteristic of tourism products in terms of the relationship between the product and the consumer?
What information do consumers rely on when making decisions about tourism products?
What information do consumers rely on when making decisions about tourism products?
Which of the following is NOT a level covered in tourism marketing?
Which of the following is NOT a level covered in tourism marketing?
What is the definition of a market according to marketing professionals?
What is the definition of a market according to marketing professionals?
What does market segmentation involve?
What does market segmentation involve?
What is a key characteristic of tourism products in terms of tangibility?
What is a key characteristic of tourism products in terms of tangibility?
What is the relationship between tourism products and consumers?
What is the relationship between tourism products and consumers?
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