Questions and Answers
Which of the following is NOT a benefit of effective consumer engagement?
Creating and maintaining demand
What does effective consumer engagement help customers with?
Making informed decisions
What are some of the benefits of building and maintaining reputation?
Staying relevant
Which of the following is NOT a benefit of effective consumer engagement?
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What is one of the purposes of engaging customers?
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What does effective consumer engagement help in building?
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Study Notes
Effective Consumer Engagement
- Helps customers in making informed purchase decisions
- Enables customers to feel heard and valued
- Facilitates customers to become brand advocates
Benefits of Building and Maintaining Reputation
- Increases customer loyalty
- Enhances business credibility
- Differentiates a business from competitors
Purpose of Engaging Customers
- To build trust and loyalty
Benefits of Effective Consumer Engagement
- Increases customer retention
- Generates positive word-of-mouth
- Encourages repeat business
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