TH2106 E-Commerce Concepts
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Questions and Answers

What is e-commerce?

Digitally enabled commercial transactions between and among organizations and individuals.

Which of the following are considered technological building blocks of e-commerce? (Select all that apply)

  • Internet (correct)
  • Mobile platform (correct)
  • World Wide Web (correct)
  • Television
  • What does B2C stand for in e-commerce?

    Business-to-Consumer

    What is the primary purpose of a mobile platform in e-commerce?

    <p>To provide the ability to access the Internet from mobile devices.</p> Signup and view all the answers

    Which type of e-commerce allows consumers to sell to each other?

    <p>C2C</p> Signup and view all the answers

    What does M-Commerce stand for?

    <p>Mobile E-Commerce</p> Signup and view all the answers

    B2B e-commerce focuses on selling to individual consumers.

    <p>False</p> Signup and view all the answers

    What is a benefit of social e-commerce?

    <p>Allows for online transactions</p> Signup and view all the answers

    Study Notes

    E-Commerce Essentials

    • E-commerce leverages the Internet, web, and mobile apps to facilitate business transactions.
    • Defined as “digitally enabled commercial transactions between organizations and individuals.”
    • Involves the exchange of value, typically money, for products and services.

    Technological Building Blocks of E-Commerce

    • Internet: A global network connecting businesses, agencies, and individuals, offering services like email, shopping, and research.
    • World Wide Web: An information system operating on the Internet, making it commercially viable by enabling interactive and multimedia capabilities.
    • Mobile Platform: Facilitates access to the Internet via smartphones, tablets, and lightweight computers through wireless and cellular networks. Includes apps and mobile browsers.

    Types of E-Commerce

    • Business-to-Consumer (B2C): Most familiar to consumers; online businesses sell directly to individual customers (e.g., retail goods, travel services).
    • Business-to-Business (B2B): The largest e-commerce type, where businesses sell to other businesses.
    • Consumer-to-Consumer (C2C): Allows consumers to sell directly to each other using platforms like eBay and Etsy.
    • Mobile E-Commerce (M-Commerce): Involves online transactions via mobile devices, enabling purchases, reservations, and content access.
    • Social E-Commerce: Supported by social networks, this type harnesses social relationships, utilizing tools like buy buttons and shopping tabs on platforms like Facebook and Instagram.

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    Description

    Explore the essential concepts and issues surrounding e-commerce in this quiz. Understand how digital technology facilitates commercial transactions both between organizations and individuals. Test your knowledge on various aspects of e-commerce, including the Internet, mobile apps, and the World Wide Web.

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