Technical Communication Characteristics

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What is the primary subject of technical communications?

Products and services related to environment

Products and services related to education

Products and services related to healthcare

Products and services related to a business (correct)

Who is the target audience for an end-user document?

The general public who buys products (correct)

Business professionals

Marketing professionals

Technical experts in the field

What is the primary purpose of technical marketing communications?

To conduct market research

To persuade consumers to purchase a product (correct)

To inform the audience about product features

To provide instructions on how to use a product

What is a characteristic of the style of technical writing?

Using simple, denotative language and short paragraphs Signup and view all the answers

What is the purpose of including headlines and graphics in technical writing?

To make the text more concise and scannable Signup and view all the answers

What type of document provides detailed instructions on how to use a product?

User guide Signup and view all the answers

What should a developer of an end-user document consider when creating the document?

Potential problems or questions the consumer might experience Signup and view all the answers

What is the primary purpose of technical communications?

To inform the audience of how or why to do something Signup and view all the answers

What type of document is created for an audience already familiar with a specific technical area?

Traditional technical document Signup and view all the answers

What is a benefit of effective technical communications?

Saving time and money for businesses and consumers Signup and view all the answers

What type of marketing communication includes advertisements, brochures, and fliers?

Marcoms Signup and view all the answers

What is the primary purpose of a business letter?

To communicate company's professionalism Signup and view all the answers

What are the seven components of a business letter?

Heading, Recipient's Address, Salutation, Body, Closing, Signature, and Enclosures Signup and view all the answers

What is the recommended font for a business letter?

Times New Roman, size 12 Signup and view all the answers

What is the purpose of the first paragraph in a business letter?

To identify the reason for the letter Signup and view all the answers

What is the recommended way to format a business letter?

Block style with a 1-inch margin Signup and view all the answers

What type of verb should be used in business writing?

Active verb Signup and view all the answers

What is an example of a passive verb sentence?

The apple pie was baked by Janice for the party. Signup and view all the answers

Why should passive verbs be avoided in business writing?

They are wordy, confusing and can hurt the overall meaning of the message Signup and view all the answers

What is the purpose of the last paragraph in a business letter?

To state a call to action Signup and view all the answers