Strategic Account Planning in Digital Sales

Setting clear goals and objectives for each account

Regularly reviewing and updating account plans

Collaborating with cross-functional teams

Focusing solely on short-term revenue generation (correct)

Increased customer loyalty and retention (correct)

Higher profit margins for the organization

Reduced workload for sales teams

Elimination of the need for sales forecasting

To minimize the need for customer support

To ensure consistent messaging and branding (correct)

To increase individual sales targets

To reduce competition within the organization