STRAMAN Module 3: Internal Environment and Business Models
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Questions and Answers

What is the term used to describe an organization's ability to exploit its resources?

  • Capabilities (correct)
  • Tangible assets
  • Core competencies
  • Cross-functional integration

According to the VRIO framework, what does 'I' stand for?

  • Value
  • Refers to customer value and competitive advantage
  • Organization
  • Imitability (correct)

What ensures the sustainability of a firm's distinctive competency?

  • The convenience of duplicating core competencies
  • The rate of explicit knowledge within the firm
  • The rate at which resources depreciate (correct)
  • The ability to communicate competencies effectively

Which type of knowledge is easily articulated and communicated?

<p>Explicit knowledge (D)</p> Signup and view all the answers

What is the basic building block of an organization according to the text?

<p>Core competencies (B)</p> Signup and view all the answers

What does the 'V' in the VRIO framework stand for?

<p>Refers to customer value and competitive advantage (B)</p> Signup and view all the answers

What are the key components of a business model according to the text?

<p>Who it serves, what it provides, how it differentiates, how it provides its product/service (C)</p> Signup and view all the answers

Which group along the supply chain is responsible for sourcing raw materials and producing finished products?

<p>Manufacturers (B)</p> Signup and view all the answers

How do companies attract customers to premium products according to the text?

<p>By introducing customers to basic products first and then converting them to more premium ones (B)</p> Signup and view all the answers

What does an entity hosting a platform for other companies to do business receive in exchange?

<p>Compensation for facilitating business transactions (D)</p> Signup and view all the answers

Which entity is paid to promote goods and receives compensation in return according to the text?

<p>Promotional entities (A)</p> Signup and view all the answers

What is characterized as tacit knowledge according to the text?

<p>Knowledge rooted in employee experience or corporate culture that is hard to communicate (A)</p> Signup and view all the answers

What is the main goal of a business model that sells a durable product below cost to generate high-margin sales of a disposable component?

<p>To initially sell a low-cost product to attract customers for the higher-margin component (B)</p> Signup and view all the answers

In a business model where the amount charged depends on how much of the product or service is used, what pricing strategy is being employed?

<p>Dynamic pricing (A)</p> Signup and view all the answers

What type of business model connects buyers and sellers without directly selling any goods themselves?

<p>Affiliate marketing (A)</p> Signup and view all the answers

What is the purpose of conducting a value chain analysis in business?

<p>To evaluate how each step adds or subtracts value in the production process (A)</p> Signup and view all the answers

Which stage comes first in the Typical Value Chain for a Manufactured Product?

<p>Raw Materials (B)</p> Signup and view all the answers

What do businesses engaging in a franchise model receive from franchisees?

<p>A percentage of earnings and assistance in operations and marketing (D)</p> Signup and view all the answers

What activities are related to turning raw materials and components into a finished product?

<p>Operations (B)</p> Signup and view all the answers

Which activities are related to the distribution of products, including packaging and shipping?

<p>Outbound logistics (C)</p> Signup and view all the answers

Which activities are related to the sourcing of raw materials, components, equipment, and services?

<p>Procurement (D)</p> Signup and view all the answers

What activities involve the recruitment, hiring, training, development, retention, and compensation of employees?

<p>Human resources management (A)</p> Signup and view all the answers

Which activities are related to research and development, including product design and market research?

<p>Technological development (A)</p> Signup and view all the answers

What activities are related to marketing and selling a product or service, including promotion and advertising?

<p>Marketing and sales (A)</p> Signup and view all the answers

What type of organization structure is suitable for a small, entrepreneur-dominated company with one or two product lines?

<p>Functional structure (A)</p> Signup and view all the answers

Which organizational structure involves strategic business units with independent product-market segments?

<p>Divisional structure (A)</p> Signup and view all the answers

What does corporate culture help generate within an organization?

<p>Employee commitment (D)</p> Signup and view all the answers

Which type of company structure is characterized by legally independent subsidiaries operating under one corporate umbrella?

<p>Conglomerate structure (D)</p> Signup and view all the answers

What is the primary advantage of a divisional structure for a large corporation with many product lines?

<p>Isolation of product-market segments (B)</p> Signup and view all the answers

In which type of organization would employees typically be specialists in functions like manufacturing, marketing, finance, and human resources?

<p>Medium-sized firm with several product lines (B)</p> Signup and view all the answers

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