STRAMAN Module 3: Internal Environment and Business Models

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30 Questions

What is the term used to describe an organization's ability to exploit its resources?

Capabilities

According to the VRIO framework, what does 'I' stand for?

Imitability

What ensures the sustainability of a firm's distinctive competency?

The rate at which resources depreciate

Which type of knowledge is easily articulated and communicated?

Explicit knowledge

What is the basic building block of an organization according to the text?

Core competencies

What does the 'V' in the VRIO framework stand for?

Refers to customer value and competitive advantage

What are the key components of a business model according to the text?

Who it serves, what it provides, how it differentiates, how it provides its product/service

Which group along the supply chain is responsible for sourcing raw materials and producing finished products?

Manufacturers

How do companies attract customers to premium products according to the text?

By introducing customers to basic products first and then converting them to more premium ones

What does an entity hosting a platform for other companies to do business receive in exchange?

Compensation for facilitating business transactions

Which entity is paid to promote goods and receives compensation in return according to the text?

Promotional entities

What is characterized as tacit knowledge according to the text?

Knowledge rooted in employee experience or corporate culture that is hard to communicate

What is the main goal of a business model that sells a durable product below cost to generate high-margin sales of a disposable component?

To initially sell a low-cost product to attract customers for the higher-margin component

In a business model where the amount charged depends on how much of the product or service is used, what pricing strategy is being employed?

Dynamic pricing

What type of business model connects buyers and sellers without directly selling any goods themselves?

Affiliate marketing

What is the purpose of conducting a value chain analysis in business?

To evaluate how each step adds or subtracts value in the production process

Which stage comes first in the Typical Value Chain for a Manufactured Product?

Raw Materials

What do businesses engaging in a franchise model receive from franchisees?

A percentage of earnings and assistance in operations and marketing

What activities are related to turning raw materials and components into a finished product?

Operations

Which activities are related to the distribution of products, including packaging and shipping?

Outbound logistics

Which activities are related to the sourcing of raw materials, components, equipment, and services?

Procurement

What activities involve the recruitment, hiring, training, development, retention, and compensation of employees?

Human resources management

Which activities are related to research and development, including product design and market research?

Technological development

What activities are related to marketing and selling a product or service, including promotion and advertising?

Marketing and sales

What type of organization structure is suitable for a small, entrepreneur-dominated company with one or two product lines?

Functional structure

Which organizational structure involves strategic business units with independent product-market segments?

Divisional structure

What does corporate culture help generate within an organization?

Employee commitment

Which type of company structure is characterized by legally independent subsidiaries operating under one corporate umbrella?

Conglomerate structure

What is the primary advantage of a divisional structure for a large corporation with many product lines?

Isolation of product-market segments

In which type of organization would employees typically be specialists in functions like manufacturing, marketing, finance, and human resources?

Medium-sized firm with several product lines

This quiz covers the significance of an organization's internal environment, key resources, capabilities, core competencies, different business models, and key activities in creating value for customers. It also includes topics like tangible assets, intangible assets, and a corporation's ability to exploit resources.

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