Social Influence Concepts
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Questions and Answers

What are the three types of conformity?

  • Obedience, Authority and Uniform
  • Cognition, Memory and Behaviour
  • Social Influence, Resistance and Support
  • Internalisation, Identification and Compliance (correct)

Which of the following is NOT a variable that affects conformity?

  • Unanimity
  • Group size
  • Task difficulty
  • Age (correct)

What is the name of the study where participants were asked to judge the length of lines?

  • Zimbardo's prison experiment
  • Moscovici's minority influence study
  • Milgram's obedience study
  • Asch's conformity study (correct)

In Asch's study, what percentage of participants conformed at least once?

<p>75%</p> Signup and view all the answers

What did Perrin and Spencer (1980) conclude about the results of Asch's study?

<p>That the elevated levels of conformity Asch found were due to the fact the research took place in the 1950s in the US.</p> Signup and view all the answers

Informational social influence is based on the desire to be liked.

<p>False (B)</p> Signup and view all the answers

Informational social influence is a cognitive process.

<p>True (A)</p> Signup and view all the answers

Which of the following is an example of a real-world situation where informational social influence is likely to occur?

<p>A person asking for directions in a new city (C)</p> Signup and view all the answers

Which of the following is an example of a real-world situation where normative social influence is likely to occur?

<p>A person joining a new sports team and adopting the team's uniform (D)</p> Signup and view all the answers

According to Deutsch and Gerard (1955), what are the two central human needs that contribute to conformity?

<p>The need to be right and the need to be liked.</p> Signup and view all the answers

Internalisation is a temporary form of conformity.

<p>False (B)</p> Signup and view all the answers

Identification is a type of conformity that occurs when a person changes their behaviour but not their beliefs.

<p>False (B)</p> Signup and view all the answers

Which type of conformity is most likely to occur in a situation where a person is unsure of what the correct behaviour is?

<p>Informational social influence (C)</p> Signup and view all the answers

Which of the following is an example of a study that provides evidence for informational social influence?

<p>Moscovici's minority influence study (C)</p> Signup and view all the answers

Which of the following is an example of a study that provides evidence for normative social influence?

<p>Asch's conformity study (B)</p> Signup and view all the answers

Which of the following is NOT a situational variable that Milgram investigated in his obedience study?

<p>Age of the participants (D)</p> Signup and view all the answers

In Milgram's study, when the ______ was in the same room as the participant, obedience rates dropped.

<p>learner</p> Signup and view all the answers

In Milgram's study, obedience rates were highest when the study was conducted at ______ University.

<p>Yale</p> Signup and view all the answers

Milgram's original study found that participants were more likely to disobey authority figures when they were wearing a lab coat.

<p>False (B)</p> Signup and view all the answers

Which of the following is NOT a way that social support can help someone resist conformity?

<p>It creates a sense of obligation to the group (D)</p> Signup and view all the answers

Which of the following is NOT an example of a real-world situation where social support might help someone resist obedience?

<p>A person joining a protest to show support for a specific political movement (D)</p> Signup and view all the answers

Which of the following is NOT a potential problem with relying solely on situational factors to explain obedience?

<p>It can be used to predict with certainty how people will behave in any situation (C)</p> Signup and view all the answers

The agentic state theory suggests that people are more likely to obey authority figures when they feel personally responsible for their actions.

<p>False (B)</p> Signup and view all the answers

The legitimacy of authority theory suggests that people are more likely to obey authority figures when they perceive those figures as having a legitimate right to exert power.

<p>True (A)</p> Signup and view all the answers

What is the name of the scale used to measure authoritarian personality?

<p>The California F scale</p> Signup and view all the answers

Adorno believed that authoritarian personality was formed solely through genetics.

<p>False (B)</p> Signup and view all the answers

Altemeyer identified three main aspects of authoritarian personality: conventionalism, authoritarian aggression, and authoritarian submission.

<p>True (A)</p> Signup and view all the answers

Which of the following is NOT a criticism of the authoritarian personality theory?

<p>It is used to predict with certainty how people will behave in any situation (C)</p> Signup and view all the answers

Which of the following is NOT a key factor in minority influence?

<p>Conformity (C)</p> Signup and view all the answers

Which type of consistency is demonstrated when all members of the minority group consistently hold the same position over time?

<p>Diachronic (A)</p> Signup and view all the answers

Moscovici's study found that consistent minorities were more influential than inconsistent minorities.

<p>True (A)</p> Signup and view all the answers

The augmentation principle suggests that a minority's message is more likely to be persuasive if they are willing to take risks in support of their beliefs.

<p>True (A)</p> Signup and view all the answers

Which of the following is NOT a way that minorities can influence social change?

<p>Ignoring the majority opinion (B)</p> Signup and view all the answers

The snowball effect explains that minority influence tends to be gradual and may take a significant amount of time to create change.

<p>True (A)</p> Signup and view all the answers

Social norm interventions rely primarily on the influence of minorities.

<p>False (B)</p> Signup and view all the answers

Research suggests that minority messages are more likely to lead to internalization than majority messages.

<p>True (A)</p> Signup and view all the answers

Flashcards

Types of conformity

Different ways people adjust their behavior and beliefs to fit in with a group.

Internalisation

Changing both your beliefs and behaviour to match the majority, even after leaving the group.

Identification

Adopting the majority's behaviour and beliefs because you want to be part of the group.

Compliance

Changing your behaviour to fit in with the majority, but not changing your beliefs.

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Informational social influence (ISI)

Conforming because you believe the majority is right.

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Normative social influence (NSI)

Conforming to avoid disapproval or social rejection.

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Asch's conformity study

Investigated how group pressure affects individuals' judgments of line lengths.

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Group size effect on conformity

Conformity increases with larger majority group size, but only up to a certain point, then it remains.

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Unanimity on conformity

The presence of a single dissenter greatly reduces conformity.

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Task difficulty on conformity

More difficult tasks lead to higher conformity rates.

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Zimbardo's Stanford Prison Experiment

Investigated conformity to social roles in a simulated prison environment.

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Social roles

Shared expectations about how individuals should behave in particular situations.

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Obedience

Following a direct order from an authority figure.

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Agentic state

Shifting responsibility to an authority figure, reducing personal accountability.

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Legitimacy of authority

The acceptance of a person as having the right to give orders, affecting obedience.

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Authoritarian personality

A personality type characterized by submission to authority and intolerance of difference.

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Social support

The presence of others who resist social pressure, encouraging others to resist too.

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Locus of control

A person's belief in the extent to which they control events in their lives.

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Internal locus of control

Believing you have control over your own life.

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External locus of control

Believing luck or fate controls your life.

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Minority influence

A small group or individual influencing a larger group's beliefs and behaviours.

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Consistency in minority influence

The minority must be consistent in their message for it to have impact.

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Commitment in minority influence

Showing strong commitment to beliefs strengthens the impact of the minority.

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Flexibility of minority influence

Being willing to compromise in some ways, without jeopardizing core beliefs, increases persuasiveness.

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Social change

A shift in a group's attitudes and behaviours

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Study Notes

Social Influence

  • Conformity, obedience, resistance, and minority influence are types of social influence.
  • Conformity: Adjusting behavior to match a majority.
    • Types include internalization, identification, and compliance.
    • Internalization: Changing private beliefs as well as public behavior.
    • Identification: Conforming to a group's behavior to be liked or accepted.
    • Compliance: Changing public behavior without havin g a change in private beliefs (temporary).
  • Obedience: Following orders from an authority figure.
    • Variables affecting obedience: proximity, location, and uniform.
  • Resistance to social influence: Refusal to conform or obey.
    • Social support: Availability of allies who resist.
    • Locus of control: Beliefs about the extent to which one controls their own fate.
      • Internal locus: Believes one controls their destiny and may resist social influence.
      • External locus: Believes fate and external factors control destiny; likely to conform/obey.
  • Minority influence: A smaller group influences the larger group.
    • Factors of minority influence: consistency, commitment, flexibility.
      • Consistency (synchronic/diachronic): Maintaining the same viewpoint over time.
      • Commitment: Showing dedication to the minority viewpoint (risky behaviors increase their message impact).
      • Flexibility: Being willing to adapt and compromise while upholding core principles.
  • The role of social influence in social change: How these processes bring about social change.
    • Examples of minority influence in societal change: suffragette movement.

Explanations for Conformity

  • Informational social influence (ISI): Conforming to gain accurate information.
    • More likely in ambiguous or crisis situations.
  • Normative social influence (NSI): Conforming to be accepted and liked.
    • More likely in unfamiliar situations/when the majority is present.

Factors Affecting Obedience (Milgram's research)

  • Proximity: The closer the authority figure and learner are, the lower the rate of obedience.
  • Location: A prestigious setting may increase obedience.
  • Uniform: A uniform of authority may affect the participant's perception of authority and increase obedience.
  • Obedience is determined by situational factors such as physical proximity.

Dispositional Explanation (Authoritarian Personality)

  • Authoritarian personality: A personality type more likely to obey authority figures.
    • Characteristics of this personality include: respect for authority, contempt for those with lower statuses, rigidity in thinking.

Explanations for obedience, including the Agentic State and Legitimacy of Authority.

  • The Agentic State: Individuals act on behalf of another (e.g., an authority figure) and therefore stop accepting responsibility for their actions.
  • Legitimacy of Authority: People tend to obey legitimate authority figures as they assume that they have the right to do so.

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Description

Explore the key concepts of social influence, including conformity, obedience, and resistance. This quiz covers different types of conformity such as internalization, identification, and compliance, along with factors that affect obedience and resistance to social influence. Test your understanding of how individuals interact within social systems.

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