Lightning Experience Features - Explore the New Sales Tools

Opportunities, Leads, and Selling in Lightning Experience

• Lightning Experience provides an action-first workspace for sales reps to work their deals faster and smarter.
• Opportunities have been enhanced to provide a better experience for sales users.
• The opportunity workspace allows customization of coaching scripts for each step in the sales process and quick record creation with fewer clicks.

Path

• Paths guide sales users through each stage of the company's sales process.
• Paths help users stay focused on important tasks to close deals or complete work quickly.
• Admins can create a unique path for each record type, including leads, opportunities, quotes, and custom objects.

Activity Timeline

• The activity timeline tracks meetings, tasks, calls, and emails for opportunities, leads, accounts, and contacts.
• Sales reps can see what they've done and what they still need to do for each record.

Opportunity Home

• The Opportunity home page in Lightning Experience includes a Kanban view, which is a visual representation of all deals, organized by each stage in the pipeline.

Kanban View

• The Kanban view allows users to easily toggle between list view, grid view, and Kanban view.
• Users can filter records to select a single record type or view a particular subset of records.
• Users can search to find specific opportunities.
• Records are separated based on record type and grouped into columns based on the grouping field selected.
• Users can quickly move a record to a different column by dragging the card.
• Alerts on opportunity cards indicate overdue tasks, no open activities, or no activity for 30 days.

Lead Workspace

• The lead workspace in Lightning Experience is designed for sales reps to track, update, and convert leads to contacts.
• The workspace includes a path for lead qualification, which guides users through specific fields and guidance for success in each stage.

Accounts and Contacts

• In Lightning Experience, business and person accounts and contacts are optimized for quick reference.
• Account and contact records include visual components for easy information gathering and insight.
• Users can view or add members to an account team, including partner users, or remove a team.
• Visualizing account relationships in an account hierarchy is possible, as is seeing who reports to whom in a contact hierarchy.
• Contacts can be related to multiple accounts without duplicating records.

Account and Contact Hierarchies

• An account hierarchy gives sales reps a bird's-eye view of the relationships between a parent account and its subsidiary accounts.
• A contact hierarchy lets sales reps generate an org chart for an account.
• Users can view account and contact hierarchies using the Actions dropdown menu.
• Hierarchies can be customized to show the most useful information to sales reps.

Changing Account and Opportunity Ownership

• When transferring an account or opportunity to a different owner, related records such as cases can also be transferred.
• This feature is also available in Salesforce Classic.

The key difference between the Salesforce Sales Cloud and Service Cloud is that Sales Cloud aims to streamline sales and marketing efforts, while Service Cloud helps support agents provide excellent customer service and resolve issues before they become a problem.

Learn about the new features in Lightning Experience that enhance the sales process, including customized coaching scripts and quick record creation. Explore the revamped Opportunity Workspace.