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Questions and Answers
True or false:Companies are losing control of their customers and employees due to hyperconnectivity and transparency.
True
True or false: Companies cannot design for the loss of control.
False
True or false: Giving more control to customers and employees can be done through collaboration.
True
True or false: Pay-what-you-like pricing is an example of giving less control to customers.
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True or false: Giving less control can counter the abundance of choice and create meaningful experiences.
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True or false: Research has shown that giving employees less control over their work makes them happier and more productive.
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True or false: Staying true to their true selves is not a sustainable value proposition for companies.
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True or false: Openness is not paramount for companies.
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True or false: Companies do not need to worry about how much openness is good for them and what needs to stay closed.
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True or false: Companies can remain open to all possibilities.
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Study Notes
- Companies are losing control of their customers and employees due to hyperconnectivity and transparency
- However, companies can still design for the loss of control by giving more or less control to customers and employees
- Examples of giving more control include collaboration, pay-what-you-like pricing, and generous transactions
- Companies can also give less control to counter the abundance of choice and create meaningful experiences
- Examples of giving less control include surprise campaigns and altruistic tasks
- Research shows that giving employees more control over their work makes them happier and more productive
- Staying true to their true selves is the only sustainable value proposition for companies
- Openness is paramount, but radical openness is not a solution
- Companies can worry about how much openness is good for them and what needs to stay closed
- Companies can simply remain open to all possibilities.
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