Revenue Models in E-Commerce and Financial Services
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Questions and Answers

What factors influence a firm's competitive environment?

  • Number of competitors, market share, profitability, pricing strategy (correct)
  • Amount of funding, CEO's experience, employee benefits, office location
  • Total revenue, number of employees, company age, customer satisfaction
  • Product quality, marketing budget, social media presence, research and development

    • In the software training market example, what is the size of the realistic market opportunity for the startup firm?

  • $100 billion
  • $10 billion
  • $70 billion
  • $6 billion (correct)

    • What makes a company an indirect competitor according to the text?

  • Offering different products in a similar industry (correct)
  • Selling identical products in the same market segment
  • Having a different business model
  • Being located in a different country

    • Which market segment dominates in the software training market according to the text?

    <p>Instructor-led training products</p> Signup and view all the answers

    Why can't the startup firm effectively compete in the large business online training market?

    <p>Dominance of large brand-name training firms</p> Signup and view all the answers

    What is the primary revenue model for eBay?

    <p>Receiving transaction fees from successful sellers</p> Signup and view all the answers

    Which of the following is an example of a sales revenue model?

    <p>Amazon, L.L.Bean, and Gap</p> Signup and view all the answers

    What is the primary revenue model for MyPoints?

    <p>Affiliate marketing and referral fees</p> Signup and view all the answers

    What is the primary revenue model for Dollar Shave Club?

    <p>Subscription-based model</p> Signup and view all the answers

    What is the term used to describe a company's intended marketspace and the overall potential financial opportunities available to the firm?

    <p>Market opportunity</p> Signup and view all the answers

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