Quarter 2 - Module 1: Language of Research

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Questions and Answers

What is the definition of research?

Research makes use of a formal, academic, and persuasive language to communicate discussions and present corresponding findings for variables studied. Language greatly matters in research as it enables the researcher to effectively communicate valuable results to his or her target readers.

What is the definition of a campaign? ?

A Campaign, usually social or political in nature, is technically defined as a planned set of activities that people carry out to attain a certain goal or objective.

What are the types of campaigns?

Awareness Raising (correct)

Social Mobilization (correct)

Research (correct)

Training (correct)

Lobbying (correct)

What is the definition of advocacy? ?

An advocacy, meanwhile, refers to activities that argue, plead, support, or favor a certain cause. Signup and view all the answers

What are the steps in the research process?

Analyze the data Signup and view all the answers

Which of the following is NOT a reason why research results can be misleading?

The use of only primary sources Signup and view all the answers

Campaign and Advocacy are essentially the same.

False Signup and view all the answers

What is the difference between an advocacy and a campaign?

A campaign is about speaking up for a cause, while an advocacy is about taking action. Signup and view all the answers

Which of the following IS NOT a language device used in persuasive writing?

Using imagery Signup and view all the answers

Match the language devices in persuasive writing with their definitions.

Emotive language = This involves the use of words that evoke emotions and make people feel a certain way Modal Verbs = The use of words that express modality or how likely something is going to happen helps adjust the level of certainty Involving the Reader = This is done through the use of personal pronouns like you, your, we, our, and words like together. Bandwagon = Commonly used in advertisements, this persuasion technique makes the audience believe the idea that “everyone is doing it” or that everyone likes something. Experts = This means relying on expert advice from trusted people like doctors, scientists, and professionals for things that the audience do not know. Using evidence = This involves the use of facts, figures, or quotes from experts to highlight the writer’s authority and make the arguments presented more convincing. Adjectives and adverbs = Using carefully selected adjectives and adverbs makes it possible for the writer to influence how the readers feel. Association = This technique tries to link an object or an idea with something already liked or desired by the target audience such as wealth, success, pleasure and security. Repetition = This technique involves repeating keywords, phrases or ideas to appeal to the readers. Signup and view all the answers

Rhetorical questions are meant to be answered directly.

False Signup and view all the answers

What is the purpose of the Bandwagon technique in persuasive writing?

The Bandwagon technique makes the audience believe the idea that “everyone is doing it” or that everyone likes something. Signup and view all the answers

Explain the Experts technique in persuasive writing.

This means relying on expert advice from trusted people like doctors, scientists, and other professionals for things that the audience do not know. Signup and view all the answers

What is the main purpose of using evidence in writing?

Using evidence involves the use of facts, figures, or quotes from experts to highlight the writer’s authority and make the arguments presented more convincing. Signup and view all the answers

How do adjectives and adverbs influence writing?

Using carefully selected adjectives and adverbs makes it possible for the writer to influence how the readers feel. Signup and view all the answers

What does the term association refer to in persuasive writing?

This technique tries to link an object or an idea with something already liked or desired by the target audience such as wealth, success, pleasure and security. Signup and view all the answers

Describe the Repetition technique in writing.

This technique involves repeating keywords, phrases or ideas to appeal to the readers. Signup and view all the answers

Study Notes

Quarter 2 - Module 1: Language of Research, Campaigns, and Advocacies

This module explores the language used in research, campaigns, and advocacy
Research uses formal, academic, and persuasive language to communicate findings on studied variables
Research begins with a question or problem, researchers study existing knowledge on the subject
Next, researchers analyze collected data and then publish findings, procedures, and conclusions
Key terms in research include:
- Design: a plan for how something is done
- Data: collected facts and information
- Significance: important data and findings
- Evidence: observations and information to prove or disprove a point
- Treatment: a course of action in research
- Experiment: a test to show what happens when all factors are controlled
- Conclusion: a summary of findings
- Observation: looking carefully at something
- Statistics: the organization and study of numerical data

Misleading Research Results

Research results can be misleading due to flaws in research design
Researchers may make mistakes during experiments or analysis
Researchers' biases can also influence results, where specific results are wanted so much that it changes the outcome

Campaign Definition

A campaign, typically social or political, is a planned series of activities aimed at a specific goal

Advocacy and Campaign

Advocacy and Campaign sometimes used interchangeably
Both involve influencing or convincing others

Advocacy Definition

Advocacy involves activities to argue for, plead for, support, or favor a cause

Types of Advocacy

Awareness Raising: informing the public about an issue
- Example: COVID-19 prevention campaigns
Research: providing necessary knowledge for action
- Example: developing a COVID-19 vaccine
Social Mobilization: using grassroots movements for social change
- Example: EDSA revolution
Training: focusing on a clear target, developing content, and understanding the topic in detail -Example: police training on crime or teachers learning new education methods
Lobbying: influencing government decisions -Example: political campaigns to reform

Language Devices in Persuasive Writing

Emotive Language: using words to evoke emotions in the reader
Modal Verbs: using words to indicate a possible outcome and adjust the level of certainty
Involving the Reader: using "you," "your," "we," "our," etc. to engage the reader
Rhetorical Questions: questions not requiring answers
Bandwagon: convincing the audience that something is popular
Experts: using expert opinions
Using Evidence: relying on facts to support a claim
Adjectives and Adverbs: selecting words that encourage a desired emotion in the reader
Association: connecting something to something already liked by the audience
Repetition: repeating keywords and phrases to appeal to the reader

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Description

This quiz covers the essential language used in research, campaigns, and advocacy. It highlights key terms such as design, data, significance, evidence, and more, helping you to understand the formal and persuasive language needed to communicate research findings effectively.