Questions and Answers
What is the primary focus of quantitative research?
Analyzing and gathering numerical data
How do qualitative methods complement quantitative research?
By focusing on non-numerical data
What is a primary method for collecting quantitative data from customers?
Sending out online surveys
Which of these is an example of secondary quantitative research method?
Signup and view all the answers
What is the distinctive feature of primary research in quantitative methods?
Signup and view all the answers
In quantitative research, what is the purpose of surveying employee engagement with numerical rating scales?
Signup and view all the answers
What is the purpose of Survey Research?
Signup and view all the answers
Which type of research is conducted to establish the cause-effect equation between variables?
Signup and view all the answers
What is the key requirement for conducting Correlational Research successfully?
Signup and view all the answers
What distinguishes Experimental Research from other types mentioned?
Signup and view all the answers
Which type of research is used to prove the relationship between two closely-knit entities?
Signup and view all the answers
What is the purpose of Causal-comparative Research?
Signup and view all the answers
What is the main characteristic of simple random sampling?
Signup and view all the answers
In cluster sampling, the main segment is divided into what?
Signup and view all the answers
Which sampling technique involves choosing samples based on the researcher’s experience and skill?
Signup and view all the answers
What is the distinguishing factor between stratified random sampling and systematic sampling?
Signup and view all the answers
Which non-probability sampling method involves selecting elements based on knowledge of target traits and personalities?
Signup and view all the answers
What makes cluster sampling different from stratified random sampling?
Signup and view all the answers
What is the purpose of a survey?
Signup and view all the answers
Which type of polls are commonly used for data collection?
Signup and view all the answers
What is the purpose of SWOT analysis in primary quantitative research?
Signup and view all the answers
Which analysis method helps in understanding how individuals make purchasing decisions?
Signup and view all the answers
What does TURF Analysis stand for?
Signup and view all the answers
Which method establishes relationships, patterns, and trends in a research study?
Signup and view all the answers
What type of feedback can an organization collect by using an event survey?
Signup and view all the answers
Which of the following is NOT mentioned as an advantage of summary quantitative research?
Signup and view all the answers
What does summary quantitative research involve?
Signup and view all the answers
What aspect makes summary quantitative research a valuable approach in research?
Signup and view all the answers
In the context of an event survey, what type of feedback is NOT mentioned as collected?
Signup and view all the answers