Quality Dimensions and Costs

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Questions and Answers

Which quality dimension refers to the ease of repairing a product or service?

  • Serviceability (correct)
  • Conformance
  • Durability
  • Reliability

Which type of quality cost involves activities aimed at preventing defects before they occur?

  • External Failure Costs
  • Prevention Costs (correct)
  • Internal Failure Costs
  • Appraisal Costs

According to Deming's 14 points for Total Quality Management (TQM), what should companies prioritize instead of awarding business based on price alone?

  • Focusing on multiple suppliers to increase competition.
  • Prioritizing suppliers with the highest production capacity.
  • Accepting the lowest initial bid from any supplier.
  • Minimizing total cost by working with a single supplier. (correct)

Which of the following is a key principle of Continuous Improvement within Total Quality Management (TQM)?

<p>Standardizing and applying improvements across the organization. (C)</p> Signup and view all the answers

What is the primary goal of Quality Function Deployment (QFD)?

<p>To translate customer needs into specific engineering and manufacturing requirements. (C)</p> Signup and view all the answers

Which of the following activities is most aligned with the concept of 'parts deployment' in Quality Function Deployment (QFD)?

<p>Determining parts characteristics (C)</p> Signup and view all the answers

In the context of process capability, what does the 'Upper Specification Limit' (USL) represent?

<p>The maximum acceptable level of output (A)</p> Signup and view all the answers

What is the primary purpose of supplier certification?

<p>To evaluate and recognize the quality performance of an organization's suppliers (C)</p> Signup and view all the answers

Which of the following best describes the goal of sampling in the context of inspection and testing?

<p>To select a representative subset of items for inspection (C)</p> Signup and view all the answers

In supplier segmentation, what is the focus when managing commodity suppliers?

<p>Negotiating the lowest possible price (A)</p> Signup and view all the answers

What is the recommended strategy for managing 'critical commodities' (high value, high risk)?

<p>Forming partnerships with suppliers to ensure supply continuity. (A)</p> Signup and view all the answers

Which action is most appropriate for 'Routine Commodity MRO' items (low value, low risk)?

<p>Simplifying the acquisition process for ease of purchase. (C)</p> Signup and view all the answers

What is the key strategic objective for 'Leverage Commodity' items (high value, low risk)?

<p>Maximizing commercial advantage through market competition. (B)</p> Signup and view all the answers

What is the primary strategy for managing 'Bottleneck Commodity' items (low value, high risk)?

<p>Ensure supply continuity due to the high risk associated with these items. (C)</p> Signup and view all the answers

What characterizes the shift in supply chain management relationships from the 1980s to today?

<p>A transformation towards more collaborative, strategic partnerships. (D)</p> Signup and view all the answers

Compared to transactional relationships, what is a key characteristic of collaborative relationships with suppliers?

<p>Reduction of risk for suppliers through longer-term contracts (C)</p> Signup and view all the answers

What is a typical outcome sought from collaborative relationships?

<p>Lower administration costs (C)</p> Signup and view all the answers

Under what circumstances is the use of strategic alliances most appropriate?

<p>When the relationship represents a significant financial volume. (C)</p> Signup and view all the answers

What is a guideline for ensuring the success of a supply alliance?

<p>Establish an inter-firm cross-functional team (A)</p> Signup and view all the answers

According to The Cox Model, what is the first step-ladder for external and internal contractual relationships?

<p>Adversarial Arms Length (A)</p> Signup and view all the answers

Flashcards

Quality (Definition)

The ability of a supplier to provide goods and services in accordance with specifications.

Performance

The primary function of a product or service.

Features

The bells and whistles of a product or service.

Reliability

The probability of failure within a specified time period.

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Durability

The life expectancy of a product.

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Conformance

Meeting of specifications.

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Serviceability

The maintainability and ease of fixing.

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Aesthetics

The look, smell, feel, and sound of a product.

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Perceived Quality

The image in the eyes of the customer.

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Prevention Costs

Activities that eliminate the occurrence of future defects.

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Appraisal Costs

Costs of inspection, testing, measuring, and other activities designed to ensure conformance.

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Internal Failure Costs

Costs incurred within the operating system as a result of poor quality.

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External Failure Costs

Costs incurred when poor-quality goods or services are passed on to the customer.

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Supplier/Product Portfolio Analysis

Strategic approach used in supply chain management to categorize suppliers based on importance, risk and value.

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High-Volume, High-Cost Items

Items needing close management due to high volume and cost.

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Strategic Suppliers

Those affecting product performance or innovation, needing strong partnerships

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Commodity Suppliers

Items managed with price-focused negotiations due to their standardized nature.

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Upper Specification Limit (USL)

Maximum acceptable level of output.

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Lower Specification Limit (LSL)

Minimum acceptable level of output.

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Process Capability

A process is capable when there are no special causes of deviation

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Study Notes

  • Quality is the supplier's ability to provide goods and services meeting specific requirements

Dimensions of Quality

  • Performance is the product or service's primary function
  • Features are the bells and whistles of the product
  • Reliability is the probability of a product's failure within a specified timeframe
  • Durability is the product's life expectancy
  • Conformance is meeting specifications
  • Serviceability is the maintainability and ease of fixing
  • Aesthetics encompasses the look, smell, feel, and sound
  • Perceived quality is the image of the product in the customer's eyes

Quality Cost

  • Prevention Costs include activities that eliminate future defects
  • Appraisal Costs are incurred during inspection, testing, measuring, and other activities to ensure conformance, often using supplier quality control (QC) reports
  • Internal Failure Costs arise within the operating system due to poor quality
  • External Failure Costs occur when substandard goods/services reach the customer, including costs for returns, warranties, and complaint management
  • Morale Costs are related to employee morale

Total Quality Management (TQM)

  • Adopted by Japan in 1950, Deming’s 14 points are as follows:
  • Strive to improve products/services constantly
  • Adopt a new philosophy
  • End dependence on inspection for quality
  • Minimize total cost by working with a single supplier, not just focusing on price
  • Improve planning, production, and service
  • Institute on-the-job training
  • Adopt and institute leadership
  • Drive out fear
  • Break down staff area barriers
  • Eliminate slogans, exhortations, and targets for the workforce
  • Eliminate numerical quotas/goals for the workforce/management
  • Remove barriers robbing pride of workmanship and eliminate annual ratings/merit systems
  • Institute vigorous education/self-improvement programs for everyone
  • Engage everyone in the company's transformation

TQM in Supply Management

  • Continuous Improvement involves:
  • Planning involves collecting data and setting performance targets.
  • Doing involves implementing countermeasures.
  • Checking involves measuring and evaluating countermeasure results
  • Acting involves standardizing and applying improvements across the organization

Quality Function Deployment (QFD)

  • A structured approach translates customer needs into engineering/manufacturing requirements
  • Identifying spoken and unspoken customer needs
  • Identifying positive quality and business opportunities
  • Translating these into actions/designs using transparent analysis and prioritization
  • Allows organizations to exceed expectations
  • Provides unanticipated excitement that generates value

Stages of QFD

  • Product planning determines design requirements
  • Parts deployment determines parts characteristics
  • Process planning determines manufacturing requirements
  • Production planning determines production requirements

Buyer and Supplier Integration

  • Promotes collaboration to improve product quality/efficiency with key benefits:
  • Reducing or eliminating engineering changes during development
  • Reducing product development cycle time
  • Reducing start-up cycle time
  • Minimizing product failures and repair costs
  • Creating product uniformity and reliability

Process Capability

  • A capable process has only common/chance causes of variation, no special causes
  • The Upper Specification Limit (USL) is the maximum acceptable output level
  • The Lower Specification Limit (LSL) is the minimum acceptable output level
  • Process Capability Index (Cp) for Six-Sigma (99.7% confidence): Cp = (USL – LSL) / 6σ

Sampling, Inspection, and Testing

  • These involve data collection methods for capability studies:
  • Sampling involves selecting a small representative group from a larger total
  • Types of sampling include random, sequential, and 100% inspection/screening
  • Testing products is required prior to purchase
  • This involves use and laboratory tests and commercial testing labs/services
  • Inspection upon Receipt is an ideal situation eliminating receiving inspection via joint buyer-supplier quality efforts
  • Adjustments and Returns: Supply departments handle these with support from relevant departments
  • Rejection costs include transportation, testing, and contingent expenses

Assuring Purchased Service Quality

  • Informal and Formal Evaluation
  • Assesses Service Value, Repetitiveness, and Tangibility
  • Considers Direction and Production of Service

Quality Standards & Awards

  • ISO 9000 and 14000 standards
  • The Malcolm Baldrige National Quality Award (U.S.)

Supplier Certification

  • This process evaluates/recognizes supplier quality performance via surveys and assessments on supplier premises
  • These are conducted by engineering, manufacturing, supply, and quality control personnel
  • This is for goods/services related to user groups, purchasing, and quality control

Supplier Segmentation

  • This Strategic approach categorizes suppliers/products based on importance, risk, and value

Classification Criteria

  • Volume Purchased & Percentage of Total Purchase Cost:
  • High-volume, high-cost items require more management
  • Low-volume, low-cost items can use standard processes
  • Impact on Product Quality/Business Growth:
  • Strategic suppliers require strong partnerships
  • Commodity suppliers can be managed with price focus
  • Supply Risk: Assesses availability, number of suppliers, demand, and make-or-buy options
  • Storage Risks & Substitution Possibilities:
  • Perishable/hazardous materials require special handling
  • Alternative suppliers/materials reduce dependency risks

Critical Commodity (High Value, High Risk)

  • A commodity critical to profitability/operations
  • Involves few qualified supply sources, large expenditures
  • Is design/quality critical, with complex/rigid specifications
  • Strategy: Partner with suppliers
  • Tactics: Increase the role of the selected supplier
  • Actions: Heavy negotiation, supplier process management, contingency plans, market analysis, and functional specifications
  • Actions: Use functional specifications

Routine Commodity MRO (Low Value, Low Risk)

  • Features many alternative products/services and sources of supply
  • Involves low value/small transactions, everyday unspecified items
  • Strategy: Simplify acquisition
  • Tactics: Increase the role of systems and reduce buying effort
  • Actions: Rationalize supply base, automate requisitioning (e.g., EDI, p-cards), use stockless procurement, and minimize administrative costs

Leverage Commodity (High Value, Low Risk)

  • Features high expenditures, commodity items, large marketplace, and many qualified sources
  • Is market/price sensitive
  • Strategy: Maximize commercial advantage
  • Tactics: Concentrate business and maintain competition
  • Actions: Promote competitive bidding, exploit market trends, coordinate procurement, use industry standards, and source actively

Bottleneck Commodity (Low Value, High Risk)

  • Requires complex manufacturing/service processes
  • Has limited production/supply sources
  • Exhibits a big impact on operations/maintenance
  • Involves new/untested technology
  • Strategy: Ensure supply continuity
  • Tactics: Decrease supplier uniqueness and manage supply
  • Actions: Widen specifications, increase competition, develop new suppliers, use medium-term contracts, and attempt competitive bidding

Purchase Item Classification

  • Categories based on supply risk and value.

A Transformation in Relationships

  • The way businesses interact with suppliers has shifted to collaborative, strategic partnerships
  • This shift parallels changes in buyer-supplier relationships
  • Prior to the 1980s, purchasing was reactive
  • A Win-Lose Mindset existed

Types of Buyer-Supplier Relationships

  • Ranges from transactional to collaborative and alliance-based

Transactional Relationships

  • A series of independent deals
  • Costs, data, and forecasts are not shared
  • Focus placed on Price
  • Requires minimal purchasing time/energy
  • Well-suited for e-procurement
  • Advantages: Less time/effort required and lower skill levels for personnel
  • Disadvantages: Communication difficulties, expediting/monitoring of quality, inflexibility, delivery problems, and minimum service/quality
  • Less effective supplier performance; customers are subject to disruptions; suppliers lack motivation to invest
  • Objectives include efficiency and fair relations
  • Requires little investment but fair treatment

Outcomes Sought

  • Lower costs (administrative and product/service), better quality/innovation/responsiveness, enhanced technical support, opportunity to collect data, fewer complaints, and profitable relationships

Collaborative Relationships

  • Used for non-commodity items/services and often precedes strategic alliances
  • Fosters longer contracts, risk reduction, reduced costs, and improved processes/products
  • Increases investments in R&D, training, equipment, and customer focus
  • Lead to lower costs and improved supply chain performance

Alliance Relationships

  • Formed to coordinate core competencies ongoing
  • Closely managed and requiring intensive communication and cooperation via linked systems and cross-organizational teams
  • Core attributes are continuous improvement, interdependence, cooperation, communication, learning, openness, shared vision, ethics, adaptability, experiments, certification, win-win, and executive commitment

Benefits

  • Buyers expect lower costs, improved quality/responsiveness, faster order fulfillment, and technology flow
  • Suppliers receive large, stable contracts enabling investment in new technologies and access to expertise/ financing
  • Relational impact is significant

When to Use Alliances

  • High financial impact, dominant market share, unique expertise/technology, strategic component/service, and is either scarce/limited
  • Intensive collaboration enables competitive advantage

When Not to Use Alliances

  • Instability, capability issues, lack of competition, and low benefits or internal buy-in
  • Inability to leverage

To Ensure Success

  • Establish cross-functional teams, train members, and develop communication/trust
  • Also, arrange co-location, address critical issues, set objectives, monitor improvements, prioritize ethics, and promote collaboration

Supplier Perspective

  • Suppliers want good customers and value cash flow, openness, approachability, availability, and professionalism

Portfolio Approach

  • Requires effective management considering product technology, competitive conditions, and supplier capabilities

Reduction Logic

  • Some companies have reduced their supply base using "target number" and "minimum performance" approaches, specifying supplier numbers or performance standards

E-Commerce & the "Right"Relationship

  • B2B eCommerce has revolutionized buying/selling but shouldn't dictate relationship types
  • Instead, select suppliers based on requirements, not just the internet

Traps to avoid

  • Gulling the pig involves using broken processes online
  • The "magic pill" involves assuming one tool can solve all problems
  • Supplier equality involves treating everyone the same

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