week 7
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Questions and Answers

What is a key characteristic of qualitative inquiry emphasized in Chapter 9?

  • Standardized testing procedures
  • Statistical analysis of data
  • Focus on numerical outcomes
  • Interpretive nature of research (correct)
  • Which coding process is described as part of the lecture's explanation?

  • Prescriptive coding
  • Hierarchical coding
  • Automated coding
  • Selective coding (correct)
  • How does Chapter 12 bridge qualitative and quantitative approaches?

  • By eliminating qualitative methods
  • Through the use of content analysis and coding (correct)
  • With fixed research hypotheses
  • By focusing solely on statistical data
  • What aspect of coding is highlighted as crucial for qualitative research?

    <p>Rigorous evaluation and conceptual density (D)</p> Signup and view all the answers

    What does the lecture emphasize about the patterns in qualitative research?

    <p>Emergent patterns evolve over time. (A)</p> Signup and view all the answers

    What is the primary focus of qualitative research?

    <p>Understanding social life through participants' perspectives (C)</p> Signup and view all the answers

    Which of the following methods is NOT typically associated with qualitative research?

    <p>Content analysis using predefined categories (B)</p> Signup and view all the answers

    What type of coding allows for emergent categories in qualitative research?

    <p>Qualitative coding (C)</p> Signup and view all the answers

    Which of the following is NOT a criterion for evaluating qualitative research?

    <p>Replicability (D)</p> Signup and view all the answers

    What is the main goal of qualitative research as highlighted in the lecture?

    <p>To build theory and offer meaningful views on social issues (C)</p> Signup and view all the answers

    In the context of coding in qualitative research, what is axial coding primarily used for?

    <p>Combining labels into broader themes (C)</p> Signup and view all the answers

    Which method is highlighted for its ability to interpret signs and symbols contextually?

    <p>Semiotics (C)</p> Signup and view all the answers

    What does the iterative process in qualitative research imply?

    <p>Continuous refinement of ideas based on data collection (D)</p> Signup and view all the answers

    What aspect does critical discourse analysis focus on?

    <p>Language reflecting societal power dynamics (D)</p> Signup and view all the answers

    What is a major criticism of qualitative research?

    <p>Subjectivity and challenges in replication (B)</p> Signup and view all the answers

    Study Notes

    Qualitative Research Overview

    • Qualitative research aims to understand social life from participants' perspectives, focusing on words, images, and social interactions rather than numerical data.
    • It uses an inductive approach, starting with broad questions and refining them through data collection.
    • Methods like ethnography, interviews, focus groups, and document analysis are commonly used.
    • Participatory action research emphasizes collaboration with those affected by a social issue.
    • Qualitative research evaluation uses criteria like credibility, transferability, dependability, and confirmability, which differ from traditional reliability and generalizability.
    • The goal is to understand social life as a dynamic process, capturing nuances and participants' meanings.
    • Despite subjectivity and replication challenges, qualitative research provides in-depth, context-specific insights into lived realities.

    Content Analysis

    • Content analysis is a method that combines qualitative and quantitative approaches to interpret texts or communication.
    • Coding is crucial for organizing data into meaningful categories.
    • Quantitative coding uses pre-defined frameworks to ensure consistency.
    • Qualitative coding evolves as the research progresses to capture emerging themes.
    • Examples of techniques include ethnographic content analysis, which emphasizes iterative code refinement, semiotics (examining signs), and hermeneutics (interpreting texts within context).
    • Critical discourse analysis explores how language reflects and shapes social power dynamics.
    • Evaluating content analysis involves assessing factors like authenticity, credibility, representativeness, and meaning to ensure robust findings.
    • Content analysis is vital for examining how communication reflects and shapes society.

    Lecture Highlights

    • The lecture emphasizes the rigor required in qualitative research.
    • A strong theoretical framework supported by evidence is crucial.
    • Concepts need to be adaptable to various contexts.
    • Qualitative research aims to develop new theories and offer insightful perspectives on social issues.

    Coding in Qualitative Research

    • Coding is the process of breaking down data into smaller parts for easier analysis.
    • Open coding involves creating initial labels for data.
    • Axial coding groups these labels into larger, more abstract themes.
    • Selective coding refines these themes, drawing connections between the larger concepts.
    • Coding is an ongoing process throughout the research, ensuring consistency.
    • Researchers use existing concepts and codebooks to maintain consistency.
    • Coding helps develop clear and evidence-based explanations of social phenomena.

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