Podcast
Questions and Answers
What should be detailed for the customer to understand the offer effectively?
What should be detailed for the customer to understand the offer effectively?
- The warranty information in a separate document
- The purchase price along with specifications and costs (correct)
- The final selling price without any additions
- The total purchase price including service charges
What is the importance of confirming the model and trim level to the customer?
What is the importance of confirming the model and trim level to the customer?
- It helps in upselling additional products
- It simplifies the paperwork process
- It allows for an accurate price negotiation
- It ensures the customer feels secure about their choice (correct)
Why is it essential to book an appointment to discuss finance options?
Why is it essential to book an appointment to discuss finance options?
- To create urgency in the purchasing process
- To ensure the customer feels committed before finalizing the deal
- To enhance the dealership's reputation
- To provide the customer with detailed pricing plans (correct)
What role does documenting dealership commitments in a database serve?
What role does documenting dealership commitments in a database serve?
What is the benefit of obtaining an eSignature from the customer?
What is the benefit of obtaining an eSignature from the customer?
Flashcards
Purchase Price Presentation
Purchase Price Presentation
A document that clearly details the entire purchase price, including specifications, accessories, and costs.
Model and Availability Confirmation
Model and Availability Confirmation
Ensuring the specific car model and trim level, along with any additional options or accessories, are actually available for purchase.
Finance Options Appointment
Finance Options Appointment
Offering the customer the opportunity to schedule a meeting to discuss various financing options.
Dealership Commitment Documentation
Dealership Commitment Documentation
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eSignature for Purchase Commitment
eSignature for Purchase Commitment
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Study Notes
Purchase Decision Process
- Present the total purchase price clearly, including all specifications, accessories, and costs, ensuring the customer understands the offer.
- Confirm the availability of the chosen model and trim level, detailing factory-fitted options and dealer-installed accessories.
- Offer to schedule a meeting to discuss financing options.
- Record all dealer commitments and promises in the dealership's database (CRM/DMS).
- Obtain an electronic signature from the customer to solidify the purchase agreement, if possible.
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