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Questions and Answers
What is the primary reason for individuals to conform according to normative social influence?
What is the primary reason for individuals to conform according to normative social influence?
In Sherif's autokinetic effect study, what phenomenon did participants experience?
In Sherif's autokinetic effect study, what phenomenon did participants experience?
What was a significant finding in Asch's conformity experiment?
What was a significant finding in Asch's conformity experiment?
How did Deutsch and Gerard's modified Asch experiment affect conformity rates?
How did Deutsch and Gerard's modified Asch experiment affect conformity rates?
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What did Hall’s removal from the modified Asch experiment demonstrate regarding conformity?
What did Hall’s removal from the modified Asch experiment demonstrate regarding conformity?
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Study Notes
Conformity
- Informational social influence - reliance on others in situations
- Sherif (1935) autokinetic effect study - had a visual illusion - stationary light appeared to move - had to estimate how much the light moved - tested alone + groups
- When put in groups, they developed a common group norm - people look to others for guidance
Normative Social Influence
- Desire to fit in and avoid rejection
- Asch (1951) conformity experiment - match single line to a line of the same length - Confederates provided incorrect answers - peer pressure
- 75% gave at least one incorrect answer
Modified Asch
- Deutsch + Gerard (1955)
- Face-to-face - 3 Confederates made incorrect judgments
- Face-to-face - gap goal - provided explicit group goal as accurate as possible
- Private & anonymous - in cubicle - answered privately
- Displayed answers & Confederates - half responded when stimuli present
- Removing removal = decreasing uncertainty + group pressure - reduced conformity 23% still conformed
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Description
Explore the concepts of conformity through key studies such as Sherif's autokinetic effect and Asch's line matching experiment. Learn about informational and normative social influence, and how group dynamics affect individual decisions. This quiz will test your understanding of social psychology and the significance of group pressure.