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Questions and Answers
A political advertisement showcases a candidate surrounded by a diverse group of smiling citizens, implying widespread support. This is an example of which technique?
A political advertisement showcases a candidate surrounded by a diverse group of smiling citizens, implying widespread support. This is an example of which technique?
A commercial for a cleaning product only shows how well it removes stains, while never mentioning any potential drawbacks, such as harsh chemicals. This is an example of which type of technique?
A commercial for a cleaning product only shows how well it removes stains, while never mentioning any potential drawbacks, such as harsh chemicals. This is an example of which type of technique?
A celebrity endorses a brand of sportswear, claiming it's essential for performance. Which of the following best identifies the propaganda technique used?
A celebrity endorses a brand of sportswear, claiming it's essential for performance. Which of the following best identifies the propaganda technique used?
A company uses phrases like 'freedom', 'liberty', and 'prosperity' in its advertising to make their product appealing. What kind of propaganda technique are they using?
A company uses phrases like 'freedom', 'liberty', and 'prosperity' in its advertising to make their product appealing. What kind of propaganda technique are they using?
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A political campaign labels their opponent with derogatory names, instead of focusing on policy differences. This is an example of what type of propaganda?
A political campaign labels their opponent with derogatory names, instead of focusing on policy differences. This is an example of what type of propaganda?
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Study Notes
Propaganda Techniques
- Card-Stacking: Highlights a product's best features, but omits drawbacks and presents half-truths.
Propaganda Techniques
- Name-Calling: Uses names evoking fear or hatred to influence viewers.
Propaganda Techniques
- Bandwagon: Persuades by suggesting everyone else is participating in an action or supporting an idea.
Propaganda Techniques
- Plain Folks: Uses ordinary people to promote or sell a product or service, making it appear relatable.
Propaganda Techniques
- Glittering Generalities: Uses words or ideas to evoke positive emotional responses.
Propaganda Techniques
- Soft Soap: Uses flattery or insincere compliments to get the audience on the side of the speaker.
Propaganda Techniques
- Testimonial: A famous or authoritative person recommends or vouches for a product or service.
Propaganda Techniques
- Transfer: Connects a product or service with good feelings associated with another topic, person, or idea.
Propaganda Techniques
- Simplification: Reduces complex issues to basic ideas, using catchy slogans and images to present them.
Propaganda Techniques
- Loaded Words: Uses words that evoke strong emotions to influence an audience.
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Description
Test your knowledge of various propaganda techniques used in advertising and persuasion. This quiz covers techniques such as card-stacking, name-calling, bandwagon, and more. Understand how these methods influence opinions and consumer behavior.