Product Design & Development Overview
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Questions and Answers

What are the three main classifications of ergonomic considerations?

  • Design, Function, Efficiency
  • Anthropometric, Physiological, Psychological (correct)
  • Durability, Cost, Safety
  • Materials, Manufacturing, Maintenance

A product's fitness for purpose is the same as its function.

False (B)

How can new technology create opportunities for product development?

  • By improving the efficiency and effectiveness of existing products
  • By enabling the creation of completely new products never before possible
  • By making older products obsolete and thus requiring replacement
  • All of the above (correct)
  • A and B only

Ergonomics is primarily concerned with the visual aesthetics of a product.

<p>False (B)</p> Signup and view all the answers

What is the primary measurement of success in for-profit organizations regarding product development?

<p>Profit (A)</p> Signup and view all the answers

Which aspect of product quality measures the product's longevity and reliability?

<p>Durability (C)</p> Signup and view all the answers

Which challenge in product development involves balancing costs with performance requirements?

<p>Trade-Offs (D)</p> Signup and view all the answers

What element is NOT considered a success criterion in product development?

<p>Market Entry Strategies (A)</p> Signup and view all the answers

In the context of new product development, what does development capability refer to?

<p>New skills acquired for future product development (C)</p> Signup and view all the answers

What is a key function of the manufacturing team in new product development?

<p>Make products (B)</p> Signup and view all the answers

How does the development cost metric contribute to new product development success?

<p>It measures efficiency of the development process (A)</p> Signup and view all the answers

Which product has the longest product life cycle based on the given metrics?

<p>Airplane (A)</p> Signup and view all the answers

Flashcards

Product Function

The purpose or task a product is designed to perform.

Primary Function

The main purpose of a product.

Secondary Function

An additional purpose of a product.

Fitness for Purpose

How well a product performs in a specific use case.

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Performance Materials

Choosing materials based on their relevant properties for a product's intended use.

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Product Manufacture

How a product is made, affecting its cost, durability, and maintenance.

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Product Maintenance

The upkeep needed to keep a product in good working order.

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Product Durability

The ability of a product to withstand use and wear over time.

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Running Costs

Expenses related to using a product over time.

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Environmental Considerations

Evaluating the product's impact on the environment from materials, to manufacture, and by-products.

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Planned Obsolescence

Designing products to have a limited lifespan, encouraging repeat purchases.

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Value for Money

Balancing the cost of a product with the benefits it provides.

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Product Development

Activities to bring a product to the market, from opportunity to launch.

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Product Quality

How well a product performs its intended function, including its finish, reliability, durability, serviceability, and style.

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Product Cost

Cost of creating a product and producing each extra one (unit cost). Also includes capital cost (machinery)

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Development Cost

Costs involved in creating a product, including labor and prototype costs.

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Development Time

Time taken for the product team to bring the product to market.

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Development Capability

New skills learned during product development, potentially benefiting future products.

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Profit

Product revenue exceeding product cost; the primary measure for for-profit organizations.

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Market Dynamics

Fluctuations in the market, such as new technologies, competitor products, and changing consumer preferences.

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Challenges in NPD

Problems faced during new product development, including trade-offs, market dynamics, and many detailed decisions.

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Study Notes

Product Design & Development

  • Product design and development considers many factors
  • Function, fitness for purpose, performance of materials, manufacture, maintenance, durability, running costs, environment, planned obsolescence, value for money, user, market, social expectations, branding, ergonomics, aesthetics, economics, and safety are all considered.

Design Issues

  • Function: A product's intended use, including primary, secondary, and tertiary functions.
    • Example: A car's primary function is transportation, secondary is carrying messages and belongings, and tertiary is promoting an image.
    • Functional considerations: How many people can it transport? How much cargo can it carry? Can it pull a trailer? Does it promote an image?
  • Fitness for Purpose: How well a product performs in specific situations.
    • Different situations might require different features. For example, a camping kettle might be smaller and have different material properties than a kettle used at home.
  • Performance of Materials: Choosing materials suitable for the product and the environment it will be in.
    • Example: Mild steel was a good choice for the Forth railway bridge because of its strength, non-flammability, and relatively low cost, but it requires continual maintenance. Electrical conductivity was not a factor.
  • Manufacture: How a product is made affects its durability, strength, cost, and how easily it is transported and maintained.
  • Maintenance: The cost and effort required to maintain different products varies widely.
  • Durability: The product's ability to withstand wear and tear affects its lifespan. This depends on the materials, assembly, and how frequently and severely the product will be used.
  • Running Costs: Costs associated with using the product, such as fuel, servicing, maintenance, and insurance for vehicles, but minimal costs for static products.
  • Environmental Impact: Materials and production processes should not harm the environment. Green design and non-renewable sources should be avoided.
  • Planned Obsolescence: Products are designed to have a limited lifespan, often deliberately, to encourage replacement.
  • Value for Money: Balancing the initial cost of a product with the cost to maintain and run it, against the user-experience.
  • User: Designing products that meet the needs of specific users (age, gender, style).
  • Market: Meeting the demands and behaviour patterns of the target market.

User Needs

  • Target market: The intended users of the product. Factors like age, sex, hobbies, and income influence design choices.
  • Consumer demands: Behaviour, lifestyle, and past practices will influence features and need
  • Social Expectations: Quality, durability, service, value, and performance are important factors
  • Niche Marketing: Targeting specific segments of the market like age, income group or geography.

Brand and Technology

  • Branding: Familiar brands evoke expectations and differentiate themselves in the market.
  • New products/Technological advancement: Development of products often arises from new technologies.

Ergonomics and Aesthetics

  • Ergonomics: The study of human interaction with their environment; designing products comfortable and safe to operate. Anthropometrics, physiological, and psychological considerations affect design.
  • Aesthetics: Designs that appeal to the senses; sight, touch, smell, and sound.

Economics and Safety

  • Economics: Costs involved in production, distribution, and potential liability for product failure. Fixed costs (labor) versus variable costs (transportation).
  • Safety: Products need to meet safety standards and not cause harm to the user.

Intellectual Property and Production Systems

  • Intellectual Property Rights (IPR): If a design uses someone else's idea, there needs to be payment.
  • Production Systems: Efficiency in producing an item. Larger scale production decreases costs.

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Description

Explore the key concepts in product design and development, focusing on functionality, fitness for purpose, and various design considerations. Understand how products meet user expectations and market demands while balancing performance and aesthetics. This quiz will cover essential elements that influence successful product design.

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