Print Media Techniques Overview

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Questions and Answers

Which printing technique is specifically known for creating colors or metallic designs?

  • Thermography
  • Flexography
  • Hot Foil Embossing (correct)
  • Silkscreen Print

What is the primary advantage of digital printing compared to traditional methods?

  • Higher color diversity
  • Longer production time
  • Use of plates
  • Cost-effectiveness (correct)

Which printing technique involves applying varnish to provide a glossy finish?

  • Gravure
  • Lamination
  • Embossing
  • Overprint Varnishes (correct)

What is a common application for flexography?

<p>Packaging materials (A)</p> Signup and view all the answers

Which technique is primarily used to check the density and quality of prints?

<p>Densometer (C)</p> Signup and view all the answers

Which printing scheme prints both sides of the sheet?

<p>Work &amp; Turn Half Sheetwork (C)</p> Signup and view all the answers

What is a known characteristic of lithography printing?

<p>Involves the oil and water principle (B)</p> Signup and view all the answers

Which of the following is NOT a tool used for checking print quality?

<p>Thermography (B)</p> Signup and view all the answers

Which type of image retains its quality when resized?

<p>Vector (C)</p> Signup and view all the answers

What does the term 'image trapping' refer to in printing?

<p>Creating overlapping areas to prevent color gaps (A)</p> Signup and view all the answers

Which color model is primarily used in 4-color process printing?

<p>CMYK (A)</p> Signup and view all the answers

What is the main characteristic of FM screening in printing?

<p>Same size and spacing of dots (D)</p> Signup and view all the answers

Which of the following is NOT a book binding method mentioned?

<p>Saddle Stitch (A)</p> Signup and view all the answers

What does PPI measure in relation to images?

<p>Pixels per inch in digital images (C)</p> Signup and view all the answers

What is a characteristic feature of pantone colors?

<p>Pre-mixed colors for precise color matching (A)</p> Signup and view all the answers

Which printing method involves sending data from a computer to create a printing plate?

<p>Computer To Plate (CTP) (C)</p> Signup and view all the answers

Flashcards

Digital Print

Printing using digital files from a computer to a printer.

Embossing

A printing technique creating a sunken effect on materials.

Hot Foil Embossing

Creates colors or metallic designs, used for security.

Lithography (Offset)

Printing technique using CMYK color split for full-color images.

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Flexography

Printing for packaging materials (often plastic).

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Silkscreen Printing

Printing technique used on various materials like glass and clothing.

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Densitometer

A tool to measure print density and quality in the pressroom.

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Spectrophotometer

Checks for color registration of various colors & spot colors.

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Vector Image

Image made of lines, curves, and shapes that maintain sharpness when resized.

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Raster Image

Image composed of tiny square pixels, quality may suffer when enlarged.

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CMYK Color Model

Color printing process using Cyan, Magenta, Yellow, and Black inks.

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Halftone Screening (AM)

Printing method using varying dot sizes to represent different shades.

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Image Trapping

Overlapping colors to prevent gaps between printed areas.

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PPI

Pixels per inch, resolution for computer display images.

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DPI

Dots per inch, resolution for printing.

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Duotone Printing

Using two colors (one being black), often used for graphic enhancements.

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Study Notes

Digital Print

  • From digital file (computer to printer)
  • Fast & efficient
  • No need for plates
  • Cost-effective
  • High quantity

Common Establishments

  • Embossing (sunken effect)
    • Book covers, boxes, greeting cards
  • Hot foil embossing
    • In colour or metallic
    • Security seals, authentication marks
  • Thermography
    • Small printed text
    • Packaging
  • Overprint varnishes
    • Varnish applied on printed sheets
    • Glossy/matt/textured
  • Spot coating
    • Glossy/matt
    • Enhance the appearance of the image
    • Used as security feature

Lithography (offset print)

  • Colour split CMYK
  • Combination of 4 colours creates full colour image
  • Oil & water principle
    • Ink sticks only to the areas with oil, while water repels in non-image area

Common Uses

  • Magazine
  • Poster
  • Art print

Letterpress

  • Die-cutting work
  • Used for establishing process of
  • Hot foil embossing
  • Relief embossing
  • Die cut numbering

Flexography

  • Producing packaging materials (plastic, card, print thin (30 - 40gsm))

Gravure (direct printing process)

  • Used for printing packaging materials
  • Currency notes
  • Bonds
  • Certificates

Silk-screen

  • Print on objects like glass, shirt, book cover

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