Porter's Five Forces Framework

Regression analysis forms a relationship between dependent variable and independent variable.

Market segmentation involves identifying the specific target market to which the products will be sold.

Achieving precise targeting in a competitive environment is an easy task.

Single Segment Concentration is commonly referred to as diversified segmentation.

Selective specialization involves targeting and catering to only one market sector.

The method discussed assumes that future sales performance will be different from past sales performance.

Market segmentation is only necessary when the demand for a product is unstable.

The target market refers to the broad market where a business operates.

Preventing imitation by competitors is not a concern for businesses aiming for differentiation.

Basic techniques of selecting a market segment include multi-segment concentration and undifferentiated marketing.