Ownership and Control in the Film Industry: Black Panther Case Study

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What type of business strategy is exemplified by Marvel Studios' relationship with Disney?

Vertical integration

What did Marvel Studios do before they began producing their own films?

Sold options on individual characters or comic book titles to TV and Paramount

When did Marvel Studios begin producing their own films?

In the early 2000s, starting with Blade and the X-Men films

What was the impact of Marvel's deal with Netflix to develop TV series?

It caused conflict with Disney, who has their own streaming channel

What was the relationship between Marvel Studios and Disney after the acquisition?

Marvel Studios maintained autonomy and Disney agreed to minimal creative influence

Explore the significance of patterns of ownership and control in the film industry using Black Panther as a case study. Learn about conglomerate ownership, vertical integration, and diversification through the example of Marvel Studios and Disney.

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