Online Services Overview and Communication Methods

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Questions and Answers

Which of the following is NOT typically considered a type of online communication?

  • Email
  • Instant messaging
  • Postal mail (correct)
  • Social networking

Real-time information services are mostly used for entertainment purposes, with limited impact on planning and decision-making.

False (B)

Name one method of online advertising.

search engine marketing

____ is a security threat that attempts to steal personal information by pretending to be a trustworthy entity.

<p>phishing</p> Signup and view all the answers

Match the backup type with its description:

<p>Full Backup = Copies all selected files and folders. Incremental Backup = Copies only files that have changed since the last backup. Remote Backup = Data is backed up to a server far from the local computer.</p> Signup and view all the answers

The Data Protection Act primarily focuses on:

<p>Protecting personal data handled by organizations (D)</p> Signup and view all the answers

Understanding privacy settings on social media platforms is not important since these platforms are generally secure.

<p>False (B)</p> Signup and view all the answers

What is one type of data backup?

<p>full backup</p> Signup and view all the answers

The ____ Act addresses unlawful access to computer systems.

<p>computer misuse</p> Signup and view all the answers

Which of these is NOT a way online services impact daily life as mentioned in the overview?

<p>Carpentry (C)</p> Signup and view all the answers

<h1>=</h1> <h1>=</h1> Signup and view all the answers

Flashcards

Online Communication Methods

Online tools that allow individuals to communicate with each other, including email, social networking, instant messaging, and video conferencing.

What are Real-time Information Services?

Real-time information services provide up-to-date data for travel, weather, and news, impacting planning and decision-making.

Online Advertising: What is it?

A broad strategy that involves using online platforms to promote products or services to target audiences, including search engine marketing, banner ads, email marketing, and affiliate marketing.

Security Threats Online

These threats include malware, phishing, and data privacy issues, all of which can compromise personal information and harm users.

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Data Backup and Recovery

Creating copies of data to ensure its availability in case of loss or damage. Types include full, incremental, and remote backups.

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Data Protection Legislation

A set of rules governing how organizations handle personal data, ensuring responsible and secure data management.

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How do Online Services Affect Daily Life?

These services integrate into everyday life, facilitating communication, enhancing shopping experiences, and streamlining government interactions.

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What are Social Networking Platforms?

Used for sharing personal information and connecting with friends and family. Examples include Facebook, Twitter, and Instagram.

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What is Search Engine Marketing?

A type of online advertising strategy that focuses on displaying relevant ads based on a user's search query and website browsing history.

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What is Email Marketing?

A strategy that involves sending promotional emails to a list of subscribers, aiming to engage them and drive sales or conversions.

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Study Notes

Online Services Overview

  • Online services are vital for daily life, impacting communication, information access, commerce, and government interactions.
  • Real-life examples highlight convenience and efficiency of these services.

Types of Online Communication

  • Various methods are used for online communication, including email, social networking, instant messaging, and video conferencing.
  • These methods are convenient, cost-effective, and readily accessible.

Real-Time Information Services

  • Real-time information services, like travel updates, weather reports, and news, are crucial for personal planning.
  • Technology plays a key role in providing timely data affecting decisions.

Online Advertising Strategies

  • Online advertising methods include search engine marketing, banner ads, email marketing, and affiliate marketing.
  • Strategies for targeting customers and optimizing ad placement are essential for digital marketing success.

Security Threats and Protection

  • Security threats include malware, phishing, and data privacy concerns.
  • Protecting personal information online is paramount.
  • Understanding privacy settings on social media is essential.

Backup and Recovery Strategies

  • Data backup and recovery are crucial for data safety.
  • Types of backups, including full, incremental, and remote backups, are beneficial for risk management and data security.

Legislation on Data Protection

  • Laws regarding data handling by organizations are significant (e.g., Data Protection Act, Computer Misuse Act).
  • These laws affect businesses and individuals in ensuring data security.

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