11 Questions
What was attributed to the near-25% increase in Nestle India's first-quarter profit in 2023?
Higher prices and steady demand for Kit-Kat chocolate
In addition to Kit-Kat chocolate, what other product ranges has Nestle India focused on expanding with millets as a key ingredient?
Porridge and instant noodles
What is one of Nestle's strategies for adapting its products for the Indian market?
Incorporating millets into well-known brands
Which of the following reasons was NOT mentioned as a factor contributing to Nestle India's profit increase?
Introduction of a new line of coffee products
How does Nestle's focus on millets in their products demonstrate cultural adaptation?
By offering millet-based versions of well-known brands like Koko Krunch and MAGGI
What is one of the key principles that Nestlé follows regarding its products on a global scale?
Encouraging markets to adapt products locally
Which of the following is NOT mentioned as a factor contributing to Nestlé's growth?
Partnership with a tech company
In what year was Nestlé established?
1866
Which of the following is NOT one of Nestlé's major brands mentioned in the text?
Ferrero Rocher
What type of advertising does Nestlé primarily use for its extensive product line?
Product-driven advertising
Which industry did Nestlé NOT expand into through acquisitions?
Tech
Study Notes
Nestle's KitKat chocolate is a popular product in India. The company's Indian unit reported a near-25% increase in first-quarter profit in 2023, which was attributed to higher prices and steady demand for its Kit-Kat chocolate among other products. Nestle India has also been expanding its product offerings, focusing on millets as a key ingredient. The firm has launched several new millet-based product ranges, including porridge and instant noodles, incorporating these into well-known brands such as Koko Krunch and MAGGI. This focus on millets is part of Nestle's efforts to respect local tastes and cultural backgrounds while adapting products for the Indian market.
Test your knowledge on Nestle India's product strategy, including the success of KitKat chocolate, the introduction of millet-based products, and the company's efforts to cater to local tastes in the Indian market.
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