Podcast
Questions and Answers
What is the main goal of marketers in terms of distribution?
What is the main goal of marketers in terms of distribution?
- To efficiently move goods and services to consumers (correct)
- To limit the distribution channels
- To increase production costs
- To minimize customer availability
In which distribution system do firms reach and deliver goods directly to consumers without intermediaries?
In which distribution system do firms reach and deliver goods directly to consumers without intermediaries?
- Indirect Distribution System (IDS)
- Direct Distribution Systems (DDS) (correct)
- Third-party Distribution System (TPDS)
- Intermediary Distribution System (IDS)
What is the role of a personal selling system in direct distribution systems?
What is the role of a personal selling system in direct distribution systems?
- Minimizing customer interactions
- Convincing potential customers about the product features and benefits (correct)
- Reducing the need for sales forces
- Limiting product availability
Which of the following is NOT a format of direct distribution systems mentioned in the text?
Which of the following is NOT a format of direct distribution systems mentioned in the text?
What is the termination point for the supplier's liability in FOB Destination?
What is the termination point for the supplier's liability in FOB Destination?
Which of the following is a key focus in the distribution job of marketeers?
Which of the following is a key focus in the distribution job of marketeers?
What is a characteristic of a multi-tier distribution system?
What is a characteristic of a multi-tier distribution system?
Which strategy does a two-tier distribution system employ?
Which strategy does a two-tier distribution system employ?
What is a drawback of utilizing multiple distribution channels without proper coordination?
What is a drawback of utilizing multiple distribution channels without proper coordination?
What factor influences the choice between direct or indirect distribution systems?
What factor influences the choice between direct or indirect distribution systems?
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