Multi-Tier Distribution System Quiz
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Questions and Answers

What is the main goal of marketers in terms of distribution?

  • To efficiently move goods and services to consumers (correct)
  • To limit the distribution channels
  • To increase production costs
  • To minimize customer availability
  • In which distribution system do firms reach and deliver goods directly to consumers without intermediaries?

  • Indirect Distribution System (IDS)
  • Direct Distribution Systems (DDS) (correct)
  • Third-party Distribution System (TPDS)
  • Intermediary Distribution System (IDS)
  • What is the role of a personal selling system in direct distribution systems?

  • Minimizing customer interactions
  • Convincing potential customers about the product features and benefits (correct)
  • Reducing the need for sales forces
  • Limiting product availability
  • Which of the following is NOT a format of direct distribution systems mentioned in the text?

    <p>Indirect mailing</p> Signup and view all the answers

    What is the termination point for the supplier's liability in FOB Destination?

    <p>When the buyer receives the merchandise</p> Signup and view all the answers

    Which of the following is a key focus in the distribution job of marketeers?

    <p>Making products available to customers efficiently</p> Signup and view all the answers

    What is a characteristic of a multi-tier distribution system?

    <p>Involves multiple levels of intermediaries between producer and consumer</p> Signup and view all the answers

    Which strategy does a two-tier distribution system employ?

    <p>Involves two levels of intermediaries between producer and consumer</p> Signup and view all the answers

    What is a drawback of utilizing multiple distribution channels without proper coordination?

    <p>Potential conflicts among channels</p> Signup and view all the answers

    What factor influences the choice between direct or indirect distribution systems?

    <p>Product type, target market, and customer expectations</p> Signup and view all the answers

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