Podcast
Questions and Answers
What is the primary form of qualitative data?
What is the primary form of qualitative data?
What is the main focus of thematic analysis in qualitative research?
What is the main focus of thematic analysis in qualitative research?
Where is qualitative research commonly applied?
Where is qualitative research commonly applied?
Why is qualitative research often preferred for studying groups of people?
Why is qualitative research often preferred for studying groups of people?
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In qualitative research, what does 'exploring narratives' refer to?
In qualitative research, what does 'exploring narratives' refer to?
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What is the term used when data collection stops due to no new information or themes being obtained from the sample?
What is the term used when data collection stops due to no new information or themes being obtained from the sample?
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Which qualitative research approach involves the development of hypotheses, models, or theories by researchers?
Which qualitative research approach involves the development of hypotheses, models, or theories by researchers?
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In one-on-one interviews, who participates along with the researcher?
In one-on-one interviews, who participates along with the researcher?
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What is the main purpose of ethnographic research in qualitative studies?
What is the main purpose of ethnographic research in qualitative studies?
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Which type of interview lacks flexibility due to a specific and standardized set of questions?
Which type of interview lacks flexibility due to a specific and standardized set of questions?
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What is a key advantage of semi-structured interviews over structured interviews?
What is a key advantage of semi-structured interviews over structured interviews?
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What is an essential step that should be taken before conducting interviews in qualitative research?
What is an essential step that should be taken before conducting interviews in qualitative research?
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In qualitative research, what does using a framework approach primarily aim to achieve?
In qualitative research, what does using a framework approach primarily aim to achieve?
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Why is it important to keep data anonymous in qualitative research?
Why is it important to keep data anonymous in qualitative research?
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What is a key consideration when deciding whether permission is required to conduct interviews in qualitative research?
What is a key consideration when deciding whether permission is required to conduct interviews in qualitative research?
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What common method is used for analyzing qualitative data, as mentioned in the text?
What common method is used for analyzing qualitative data, as mentioned in the text?
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How is reliability defined in qualitative research?
How is reliability defined in qualitative research?
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What is the main purpose of a 'parking zone' during a focus group session?
What is the main purpose of a 'parking zone' during a focus group session?
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Which method of data analysis involves a structured approach to identifying patterns within qualitative data?
Which method of data analysis involves a structured approach to identifying patterns within qualitative data?
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What is the primary concern when it comes to small sample size in qualitative research studies?
What is the primary concern when it comes to small sample size in qualitative research studies?
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How does reflexivity impact the qualitative research process?
How does reflexivity impact the qualitative research process?
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What is the primary goal of coding in qualitative research?
What is the primary goal of coding in qualitative research?
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In qualitative research, what does 'inter-coder reliability' refer to?
In qualitative research, what does 'inter-coder reliability' refer to?
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'Thematic Analysis' falls under which category of data analysis approaches?
'Thematic Analysis' falls under which category of data analysis approaches?
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'Framework Analysis' differs from 'Thematic Analysis' in that it:
'Framework Analysis' differs from 'Thematic Analysis' in that it:
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What does validity refer to in qualitative research?
What does validity refer to in qualitative research?
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What is one of the disadvantages mentioned for interviews?
What is one of the disadvantages mentioned for interviews?
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Why is maintaining good social skills important for interviewers?
Why is maintaining good social skills important for interviewers?
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What is one of the roles of an interviewer during an interview?
What is one of the roles of an interviewer during an interview?
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How can a researcher achieve data saturation in focus groups?
How can a researcher achieve data saturation in focus groups?
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What is a key advantage of using focus groups in research?
What is a key advantage of using focus groups in research?
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What is a practical consideration mentioned for interviews?
What is a practical consideration mentioned for interviews?
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Why do homogeneous group participants in a focus group make data analysis easier?
Why do homogeneous group participants in a focus group make data analysis easier?
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What is an important step in running a focus group?
What is an important step in running a focus group?
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What makes a focus group different from individual interviews?
What makes a focus group different from individual interviews?
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Study Notes
What is Qualitative Research?
- Qualitative data exists in the form of words rather than numbers
- Qualitative analysis is about finding meaningful themes or patterns in the data
- It is not about estimating frequencies/proportions and p-values!
Applications of Qualitative Research
- Common in social sciences such as anthropology
- Useful in health services research and pharmacy practice
- Helps in studying groups of people, observing practices in different cultures, and exploring narratives
Key Features of Qualitative Research
- Inductive and interpretive approach
- Researcher's role is influential in data collection and analysis
- Participants' perspectives are considered, and the research is conducted from their point of view
Qualitative Research Methods
One-on-One Interviews
- Key informant interviews with knowledgeable individuals
- Face-to-face interviews, structured, semi-structured, or unstructured
- Useful when the participant or process of interest is not directly observable
Types of Interviews
- Structured interviews: systematic approach, standardized questions, and limited flexibility
- Unstructured interviews: in-depth exploration of complex issues, time-consuming, and difficult to analyze
- Semi-structured interviews: partially structured, flexible, and guided by open-ended questions
Focus Groups
- A form of group interview with 6-8 people, moderated by a facilitator
- Discussion is audio or video recorded, and verbatim transcripts or notes are analyzed
- Helps in digging deeply into a subject, with group dynamics facilitating conversation and idea generation
Advantages of Focus Groups
- Cost-effective and reliable
- Helps in gathering lots of data quickly
- Participants feel comfortable sharing views and experiences
Procedures for Focus Groups
- Obtain consent, set ground rules, and introduce the topic
- Describe the aims and objectives of the study
- Leave participants to discuss, intervening only to refocus the discussion if necessary
Data Analysis
- Thematic analysis: systematic, structured approach to identifying patterns within qualitative data
- Content analysis: classifying, summarizing, and tabulating data
- Framework analysis: organizing and describing data into a presentable format, using a theoretical framework or literature review
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Description
Learn about common approaches to qualitative research such as interviews and focus groups, as well as how qualitative data are analyzed through thematic analysis. Understand the nature of qualitative data, finding meaningful themes, and patterns.