29 Questions
What is the Latin origin of the word 'communication'?
Shared
Which element is not part of the communication process?
Vocabulary
What is necessary for effective communication between parties?
Feedback
Which type of communication allows for conveying messages without words?
Non-Verbal
When is the communication process considered complete?
After the receiver understands the message
Which aspect of contemporary society is characterized by technological innovation and globalization?
Human interconnection
What was the first book printed in India?
Doctrina Christa by St. Francis Xavier
Who introduced printing technology to India?
The Jesuit priests
What was a significant advancement in printing after Gutenberg's invention?
The invention of the rotary press
What technological advancement speeded the printing of illustrated pages?
Lithography
What made illustrated publications more efficient after World War II?
Offset printing
Which of the following statements is true about the Bible printed by Gutenberg?
It had 1282 pages and was in the Latin language
What technology transfers page images from a computer directly to printing plates?
Computer-to-plate technology
Which technological advancement has made offset printing unnecessary in low volume applications?
High-speed laser printing
What technology has enabled almost anyone with a personal computer to produce their own books and magazines?
Custom publishing
How does custom publishing leverage computer-based publishing?
By printing selected parts of books for special purposes
Which innovation in the Information Age allows publishers to print just the chapters of a textbook that an instructor requests?
Custom publishing
How has the electronic cash register transformed the publishing industry?
By compiling best-seller lists using bar-code scanners
What is the primary goal of online journalism according to the text?
To better manage resources and maximize profits
Which of the following is NOT mentioned as a form of online communication for disseminating news?
Print newspapers
What is the key difference between online journalism and traditional journalism according to the text?
Online journalism allows non-linear presentation of news
What is mobile journalism?
A type of journalism where news is disseminated through the Internet and displayed on mobile devices
What is the association between mobile journalism and the mobile web according to the text?
The increasing importance of mobile journalism is associated with the development of the mobile web
Who conducts citizen journalism according to the text?
People who are not professional journalists but disseminate information online
What does the quote 'Never underestimate the power of stupid people in large groups' suggest?
Unintelligent people in large numbers can have a significant impact
What was one example given in the text of fake news spreading rapidly on social media?
Celebrities being reported as dead and then resurrected
What advantage of social media in delivering news quickly was mentioned in the text?
Social media can access areas that are harder to reach by traditional news sources
What was one example given of major news breaking first on social media?
The death of Bin Laden
What does the text suggest about the spread of fake news on social media?
Fake news spreads quickly and is difficult to contain on social media
Explore the influence of mass communication in contemporary society, characterized by technological innovation, globalization, and human interconnection. Learn about the changes brought about, such as increased life expectancy, literacy, and gender equality.
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