Michael E
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Questions and Answers

What does operational effectiveness mean in the context of competitive advantage?

  • Performing activities without considering rivals
  • Performing activities at the same level as rivals
  • Performing activities differently from rivals
  • Performing activities better than rivals, such as faster or with fewer defects (correct)

    • In the 1970s and 1980s, what practices did Japanese firms demonstrate to show operational effectiveness?

  • Total quality management and continuous improvement (correct)
  • Outsourcing and offshoring
  • Diversification and mergers
  • Cost-cutting and downsizing

    • What are the basic units of competitive advantage according to the text?

  • Brand image and marketing strategies
  • Customer loyalty and satisfaction
  • The myriad activities involved in creating, producing, selling, and delivering a product or service (correct)
  • Technological innovation and patents

    • What is the core idea of 'What Is Strategy' according to the article summary?

    <p>The myriad activities are the basic units of competitive advantage</p> Signup and view all the answers

    What is NOT mentioned as a demonstration of operational effectiveness in the text?

    <p>Cost-cutting and downsizing</p> Signup and view all the answers

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