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Methods of Successful Promotion Activity

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Methods of Successful Promotion Activity

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Questions and Answers

What is the primary purpose of personal selling?

To manage objections from customers

To provide general information about products or services

To send a specific message to target customers (correct)

To gather feedback about the products or services

In the personal selling process, what is the benefit of providing detailed information about a product or service?

It helps in managing objections

It generates specific feedback from customers

It allows customers to make informed decisions (correct)

It speeds up the sales process

What is a key activity mentioned in the text that salespeople should do before presenting solutions to customers?

Manage objections

Deliver support

Generate detailed feedback

Qualify the customer (correct)

Why is it important for salespeople to manage objections during the personal selling process?

To build trust and address customer concerns Signup and view all the answers

Which stage of the personal selling process involves researching customer needs further?

Qualifying the customer Signup and view all the answers

What should salespeople do after qualifying the customer in the personal selling process?

Demonstrate solutions Signup and view all the answers

How does delivering support contribute to the personal selling process?

It builds customer relationships and loyalty Signup and view all the answers

What role does managing objections play in influencing customer decisions during personal selling?

To address concerns and build trust with customers Signup and view all the answers

Why is qualifying the customer an important step in personal selling?

To tailor product or service recommendations to meet specific customer needs Signup and view all the answers

What is a key benefit of providing detailed information about a product or service?

It helps customers make informed decisions about purchases Signup and view all the answers