Podcast
Questions and Answers
Administrators have the right to read private emails.
Administrators have the right to read private emails.
False (B)
The earliest form of traditional media is ______.
The earliest form of traditional media is ______.
rock art
Which of these is NOT a type of prehistoric rock art?
Which of these is NOT a type of prehistoric rock art?
What are the two main types of prehistoric rock art?
What are the two main types of prehistoric rock art?
Signup and view all the answers
What was a common subject in early cave paintings?
What was a common subject in early cave paintings?
Signup and view all the answers
Match the following cave paintings with their locations:
Match the following cave paintings with their locations:
Signup and view all the answers
The pigments used in cave paintings were often mixed with ______ or ______.
The pigments used in cave paintings were often mixed with ______ or ______.
Signup and view all the answers
What is the primary aim of media literacy?
What is the primary aim of media literacy?
Signup and view all the answers
Media literacy only focuses on traditional media and not new technologies.
Media literacy only focuses on traditional media and not new technologies.
Signup and view all the answers
What are three key competencies that media literacy aims to develop in individuals?
What are three key competencies that media literacy aims to develop in individuals?
Signup and view all the answers
Information literacy involves the ability to recognize when information is needed, to locate, evaluate, and ______ information effectively.
Information literacy involves the ability to recognize when information is needed, to locate, evaluate, and ______ information effectively.
Signup and view all the answers
Which of these is NOT a part of the continuum of learning described in the content?
Which of these is NOT a part of the continuum of learning described in the content?
Signup and view all the answers
Information literacy is primarily concerned with accessing and understanding information, not creating it.
Information literacy is primarily concerned with accessing and understanding information, not creating it.
Signup and view all the answers
Match the following concepts with their respective definitions:
Match the following concepts with their respective definitions:
Signup and view all the answers
What is the significance of combining knowledge, attitudes, skills, and practices in relation to media and information literacy?
What is the significance of combining knowledge, attitudes, skills, and practices in relation to media and information literacy?
Signup and view all the answers
Which of the following individuals is credited with creating the first electric typewriter?
Which of the following individuals is credited with creating the first electric typewriter?
Signup and view all the answers
The telegraph was primarily used for mass communication before the invention of the printing press.
The telegraph was primarily used for mass communication before the invention of the printing press.
Signup and view all the answers
What was the name of the combined device that brought together Eadweard Muybridge's zoopraxiscope and Thomas Edison's recorded-sound technology?
What was the name of the combined device that brought together Eadweard Muybridge's zoopraxiscope and Thomas Edison's recorded-sound technology?
Signup and view all the answers
The first electric typewriters were initially utilized in ______ and some early desktop calculators.
The first electric typewriters were initially utilized in ______ and some early desktop calculators.
Signup and view all the answers
Match the inventors with their respective inventions:
Match the inventors with their respective inventions:
Signup and view all the answers
What year did Samuel Morse present his version of Morse Code to the U.S. Congress?
What year did Samuel Morse present his version of Morse Code to the U.S. Congress?
Signup and view all the answers
The Kinetophone enabled filmmakers for the first time to combine sound and images in their films.
The Kinetophone enabled filmmakers for the first time to combine sound and images in their films.
Signup and view all the answers
What was the key format for distributing mass messages before the invention of the telegraph?
What was the key format for distributing mass messages before the invention of the telegraph?
Signup and view all the answers
Which platform initially focused on social networking before becoming a shopping and e-commerce platform?
Which platform initially focused on social networking before becoming a shopping and e-commerce platform?
Signup and view all the answers
Faraday allows users to repeat, share, and schedule diverse content.
Faraday allows users to repeat, share, and schedule diverse content.
Signup and view all the answers
What is a primary function of Facebook, according to the provided text?
What is a primary function of Facebook, according to the provided text?
Signup and view all the answers
Wordpress is used for creating a wide range of websites such as blogs and ______ sites.
Wordpress is used for creating a wide range of websites such as blogs and ______ sites.
Signup and view all the answers
Match the following platforms with their primary functionalities:
Match the following platforms with their primary functionalities:
Signup and view all the answers
Which of the following is NOT a type of media effect described in the content?
Which of the following is NOT a type of media effect described in the content?
Signup and view all the answers
Propaganda is always intentional and aims to deceive.
Propaganda is always intentional and aims to deceive.
Signup and view all the answers
What is the 'Third Person Effect'?
What is the 'Third Person Effect'?
Signup and view all the answers
The ______ Effect refers to media-induced change that is counter to the intended change.
The ______ Effect refers to media-induced change that is counter to the intended change.
Signup and view all the answers
Which of the following are examples of supporting sources cited in the content?
Which of the following are examples of supporting sources cited in the content?
Signup and view all the answers
Match the following media effects with their descriptions:
Match the following media effects with their descriptions:
Signup and view all the answers
Indigenous media solely focuses on preserving traditional knowledge and customs.
Indigenous media solely focuses on preserving traditional knowledge and customs.
Signup and view all the answers
According to the content, what is a key step in evaluating information from online sources, especially when faced with sensational headlines?
According to the content, what is a key step in evaluating information from online sources, especially when faced with sensational headlines?
Signup and view all the answers
One of the characteristics of Indigenous media is the reliance on an ______ tradition of communication.
One of the characteristics of Indigenous media is the reliance on an ______ tradition of communication.
Signup and view all the answers
Match the following aspects of media literacy with their corresponding descriptions:
Match the following aspects of media literacy with their corresponding descriptions:
Signup and view all the answers
Which of these are examples of prehistoric rock art?
Which of these are examples of prehistoric rock art?
Signup and view all the answers
Lascaux cave paintings were created around 35,000 years ago.
Lascaux cave paintings were created around 35,000 years ago.
Signup and view all the answers
What are two common materials used to create pigments for cave paintings?
What are two common materials used to create pigments for cave paintings?
Signup and view all the answers
The earliest known cave paintings are from ______ and are often characterized by depictions of animals and human hand stencils.
The earliest known cave paintings are from ______ and are often characterized by depictions of animals and human hand stencils.
Signup and view all the answers
Administrators should never read private emails.
Administrators should never read private emails.
Signup and view all the answers
Why should administrators be forgiving of others' mistakes, especially when it comes to new media?
Why should administrators be forgiving of others' mistakes, especially when it comes to new media?
Signup and view all the answers
When informing someone of a mistake, it is best to do so in a ______ manner, ideally through private email.
When informing someone of a mistake, it is best to do so in a ______ manner, ideally through private email.
Signup and view all the answers
Flashcards
Media Literacy
Media Literacy
The ability to access, analyze, evaluate, and create media in various forms.
Critical Thinking
Critical Thinking
The process of actively analyzing and evaluating information.
Life-long Learning Skills
Life-long Learning Skills
Skills that enable continuous learning throughout one’s life.
Information Literacy
Information Literacy
Signup and view all the flashcards
Digital Citizenship
Digital Citizenship
Signup and view all the flashcards
Ethical Issues in Media
Ethical Issues in Media
Signup and view all the flashcards
Combating Cyberbullying
Combating Cyberbullying
Signup and view all the flashcards
Accessing Information
Accessing Information
Signup and view all the flashcards
Email Privacy
Email Privacy
Signup and view all the flashcards
Forgiveness in Communication
Forgiveness in Communication
Signup and view all the flashcards
Petroglyphs
Petroglyphs
Signup and view all the flashcards
Pictographs
Pictographs
Signup and view all the flashcards
Cave Paintings
Cave Paintings
Signup and view all the flashcards
Altamira Cave
Altamira Cave
Signup and view all the flashcards
Lascaux Cave
Lascaux Cave
Signup and view all the flashcards
Rock Art Materials
Rock Art Materials
Signup and view all the flashcards
Check the Date
Check the Date
Signup and view all the flashcards
Detect Bias
Detect Bias
Signup and view all the flashcards
Identify Satire
Identify Satire
Signup and view all the flashcards
Indigenous Media
Indigenous Media
Signup and view all the flashcards
Ask the Experts
Ask the Experts
Signup and view all the flashcards
Third Person Effect
Third Person Effect
Signup and view all the flashcards
Agenda-Setting Theory
Agenda-Setting Theory
Signup and view all the flashcards
Reciprocal Effect
Reciprocal Effect
Signup and view all the flashcards
Boomerang Effect
Boomerang Effect
Signup and view all the flashcards
Propaganda
Propaganda
Signup and view all the flashcards
Music Reviews
Music Reviews
Signup and view all the flashcards
WordPress
WordPress
Signup and view all the flashcards
Multiply
Multiply
Signup and view all the flashcards
Create an Avatar
Create an Avatar
Signup and view all the flashcards
Facebook
Signup and view all the flashcards
Multimedia Sharing
Multimedia Sharing
Signup and view all the flashcards
Content Customization
Content Customization
Signup and view all the flashcards
E-commerce Features
E-commerce Features
Signup and view all the flashcards
First Electric Typewriter
First Electric Typewriter
Signup and view all the flashcards
Telegraph
Telegraph
Signup and view all the flashcards
Samuel Morse
Samuel Morse
Signup and view all the flashcards
Morse Code
Morse Code
Signup and view all the flashcards
Eadweard Muybridge
Eadweard Muybridge
Signup and view all the flashcards
Kinetophone
Kinetophone
Signup and view all the flashcards
Impact of Motion Picture with Sound
Impact of Motion Picture with Sound
Signup and view all the flashcards
Advancements in Communication
Advancements in Communication
Signup and view all the flashcards
Study Notes
Elements of Communication
- Communication is the act or process of using words, sounds, signs, or behaviours to express or exchange information. It involves sharing ideas, thoughts, feelings, etc., with others across various channels, contexts, media, and cultures.
- The Shannon-Weaver Model (1948) describes communication as a process with a sender who encodes a message and sends it via a channel to a receiver who decodes it.
- A sender originates the message, selecting the desired information.
- An encoder converts the message into signals.
- A decoder receives the message and interprets the signals.
- A receiver is the destination of the message.
- Noise can disrupt the message during transmission, affecting the receiver's interpretation.
- Feedback enables evaluation of the message's effectiveness.
- Information processed data and/or knowledge derived from study, experience, instruction, signals, or symbols.
Media Literacy
- Media are channels used to communicate messages.
- Technology is the application of scientific knowledge to improve the human environment.
- Literacy is the ability to identify, understand, interpret, create, communicate, and compute, using printed and written materials in varying contexts.
- Media literacy involves the ability to access, analyze, evaluate, communicate, and create media in various forms.
Rules of Netiquette
- Netiquette is internet etiquette, a code of polite behavior online.
- Remember the human: Treat others online as you would in person.
- Know where you are: Familiarize yourself with the online community's norms and guidelines.
- Adhere to standards: Follow the same standards of behavior online that you follow in real-life.
- Respect time and bandwidth: Be considerate of other people's time.
- Make yourself look good online: Present yourself professionally and politely.
- Share your expertise: Contribute knowledgeable information.
- Keep flame wars under control: Avoid aggressive or emotional responses online.
- Respect privacy: Do not intrude on others' privacy.
The Evolution of Traditional Media to New Media
- Pre-industrial Age (before 1700s): Fire discovery was a pivotal moment. Tools, weapons, and art were created using stone, bronze, and copper. Cave paintings and petroglyphs were forms of early media.
- 2,400 BC Clay tablets in Mesopotamia were used to record daily life and transactions, using cuneiform.
- 2,500 BC Papyrus in Egypt enabled the creation of scrolls for written material. These were used for administrative records, religious texts, and legal documents.
- 220 AD Chinese develop printing press using wood blocks; this was perfected in the Tang Dynasty.
- Industrial Age (1700s-1930s): The printing press, invented by Johannes Gutenberg, revolutionised books and materials. The industrial age also involved printing, typewriters, and electricity.
- Electronic Age (1930s-1980s): The transistor, used in radios, electronics, and computers, shaped communications.
- Information Age (1990s-2000s): The internet, blogs, and social media platforms (e.g., Facebook and WordPress) emerged.
Media Classification Ratings
- Different countries/regions use various systems to classify films and TV shows.
- Some examples of these ratings include G, PG, R-13, R-16, R-18, X, and many others that have similar meanings across the globe.
Media Effects
- Third-Party Effect: Individuals often perceive others as being more affected by media than themselves.
- Reciprocal Effect: Media attention to a person or an event can influence how the person or event operates.
- Boomerang Effect: Media-induced changes might lead to outcomes opposite to what was desired.
- Cultivation Theory: Media exposure can influence societal perceptions of risk and violence.
Information and Data Sources
- Primary Sources: Original, firsthand materials created by people involved in events. Examples include diaries, artifacts, and autobiographies.
- Secondary Sources: Information based on analysis and interpretation of primary sources. Example; analysis of diaries, evaluations of primary sources, news reports.
- Tertiary Sources: Information that collects, organizes, and summarizes primary and secondary sources. Examples: encyclopedias, textbooks, and dictionaries.
Digital Divide, Addiction, and Bullying
- Digital Divide: The gap in access to and use of information and communication technologies.
- Digital Addiction: Excessive use impacting well-being that involves computer games and/or the internet.
- Bullying: Unwanted, aggressive behavior involving a real or perceived power imbalance, repeated over time.
Intellectual Property
- Copyrights: exclusive rights of creators to literary, scientific, and artistic works.
- Patents: government-granted exclusive rights to inventors for new products or technical solutions.
- Trademarks: distinguishing business' goods/services from other traders. This involves words, logos, or symbols.
Studying That Suits You
Use AI to generate personalized quizzes and flashcards to suit your learning preferences.
Related Documents
Description
Test your knowledge on media literacy, its key competencies, and the fascinating world of prehistoric rock art. This quiz covers various aspects of both subjects, including their historical contexts and essential definitions. Challenge yourself and see how well you understand the intersection of media and art!