Media and Mass Communication
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Questions and Answers

What is the meaning of 'Media' based on the provided text?

  • The ability to responsibly use appropriate technology
  • Sources of credible and current information created through an editorial process (correct)
  • The process of giving information derived from study, experiences, or instructions
  • The ability to access, analyze, evaluate, and create media

    • What is 'Media Literacy' defined as?

  • A set of perspectives that people actively use to interpret the meaning of messages encountered in mass media (correct)
  • The ability to responsibly use appropriate technology
  • The ability to access, analyze, evaluate, and create information
  • The process of giving information derived from study, experiences, or instructions

    • What does 'Mass Communication' refer to according to the text?

  • The ability to access, analyze, evaluate, and create information
  • The type of media used to reach a large audience and disseminate information (correct)
  • The ability to responsibly use appropriate technology
  • The process of giving information derived from study, experiences, or instructions

    • What is the definition of 'Information Literacy' based on the provided text?

    <p>The ability to recognize when information is needed; locate, evaluate, and use it effectively</p> Signup and view all the answers

    What does 'Technology Literacy' refer to according to the provided text?

    <p>The ability to responsibly use appropriate technology</p> Signup and view all the answers

    What are examples of 'Traditional Media' based on the text?

    <p>Printed materials like newspapers, magazines, comics, etc.</p> Signup and view all the answers

    What is the primary medium of communication in the Tribal Age?

    <p>Speech</p> Signup and view all the answers

    In which age did the use of the sense of sight become amplified?

    <p>Age of Literacy</p> Signup and view all the answers

    What is Marshall McLuhan known for?

    <p>Canadian communication theory</p> Signup and view all the answers

    What is the Greek word 'techne' related to?

    <p>Art</p> Signup and view all the answers

    What is the concept of Technological Determinism based on?

    <p>The theory that technology steers societal change</p> Signup and view all the answers

    What did the Print Age lay the groundwork for?

    <p>Industrial Age</p> Signup and view all the answers

    Which medium favored sound from any direction in the Tribal Age?

    <p>Acoustic Space</p> Signup and view all the answers

    What was one of the earliest forms of written expression in Mesopotamia?

    <p>Cuneiform</p> Signup and view all the answers

    What characterizes Pictorial Space?

    <p>Dynamic and always in flux</p> Signup and view all the answers

    What does Proto-Writing refer to?

    <p>The earliest forms of written expression</p> Signup and view all the answers

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