MBA 816 Disruptive Tech & Innovation Review
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Questions and Answers

What are the requirements for an invention to be eligible for a utility patent?

  • It must be useful, novel, and not obvious. (correct)
  • It must have been previously patented.
  • It must be aesthetically pleasing.
  • It must have international recognition.

Which type of patent would protect a new variety of plant?

  • International patent
  • Utility patent
  • Plant patent (correct)
  • Design patent

What characterizes a joint venture?

  • It requires no equity investment.
  • It involves only one party making decisions.
  • It is a temporary partnership with no shared risks.
  • It establishes a separate legal entity with shared returns and risks. (correct)

What is a major issue associated with patent trolling?

<p>Using patents primarily for litigation or licensing. (B)</p> Signup and view all the answers

What must occur before a trademark can be legally defended in a lawsuit?

<p>The trademark must be registered. (B)</p> Signup and view all the answers

What is outsourcing?

<p>Procuring services or products from another source. (B)</p> Signup and view all the answers

What does 'resource fit' refer to in choosing a partner?

<p>How well the potential partner’s resources meet project needs. (A)</p> Signup and view all the answers

What is a licensing agreement?

<p>A contract granting rights to use another's intellectual property. (C)</p> Signup and view all the answers

What is the primary purpose of customer journey maps in design teams?

<p>To visualize user experiences and gather insights (C)</p> Signup and view all the answers

Which aspect of innovation emphasizes the emotional connection with customers?

<p>Emotional innovation (A)</p> Signup and view all the answers

In the iterative process of design, which stage directly follows the 'Define' phase?

<p>Ideate (B)</p> Signup and view all the answers

What is the concept of 'Creative Destruction' primarily concerned with?

<p>The dominance of new technology over outdated systems (C)</p> Signup and view all the answers

How can teams enhance innovation according to the content provided?

<p>By harnessing knowledge from diverse teams (D)</p> Signup and view all the answers

What is a crucial factor in determining the timing of creating value for the customer?

<p>Understanding what needs to be solved (D)</p> Signup and view all the answers

What is a significant challenge when substituting new technology?

<p>A high pace of technology substitution leading to disruption (B)</p> Signup and view all the answers

What do tests in the design process primarily create for the project?

<p>New insights that may redefine the project (A)</p> Signup and view all the answers

What is the primary goal of business organizations in the context of innovation?

<p>To create value (B)</p> Signup and view all the answers

Which of the following best describes the behavior of adaptive open systems in business organizations?

<p>They adjust behavior in response to feedback (B)</p> Signup and view all the answers

What should businesses do to predict and prepare for disruptive technologies?

<p>Link innovation efforts to overall strategy (A)</p> Signup and view all the answers

In the Aggregate Project Plan, what does 'New Customers / Current Segment' focus on?

<p>Building market share in existing segments (C)</p> Signup and view all the answers

Which of the following classifications describes projects that are transformational?

<p>Breakthrough projects (D)</p> Signup and view all the answers

What is the purpose of defining the scope of individual projects within the Aggregate Project Plan?

<p>To create discipline in project selection and creation (C)</p> Signup and view all the answers

Which type of project involves expanding from existing business into new-to-the-company areas?

<p>Adjacent projects (B)</p> Signup and view all the answers

What is a significant characteristic of the project portfolio in relation to long-term goals?

<p>It emphasizes the expansion of critical capabilities (D)</p> Signup and view all the answers

What type of projects are categorized as 'next generation'?

<p>Platform projects (B)</p> Signup and view all the answers

How do organizations send their creations back to the environment in an open system?

<p>By integrating feedback into future projects (B)</p> Signup and view all the answers

What is a primary responsibility of a change agent within an organization?

<p>Mediating between stakeholders (A)</p> Signup and view all the answers

How are functional roles defined within a team?

<p>By the tasks that need to be accomplished (D)</p> Signup and view all the answers

Which aspect is crucial for establishing effective interpersonal relationships in a team?

<p>Promoting open communication and feedback (C)</p> Signup and view all the answers

In the context of agile operating models, what is meant by 'value'?

<p>Understanding where value is created in the industry and company (D)</p> Signup and view all the answers

What role do processes play in achieving organizational goals?

<p>Processes help coordinate actions and overcome inefficiencies (A)</p> Signup and view all the answers

Which statement best describes a change agent?

<p>An individual who supports and promotes change within the organization (B)</p> Signup and view all the answers

What is a critical element of the process of change implementation?

<p>Providing guidance and support throughout the transformation (D)</p> Signup and view all the answers

What does the structure of an organization help to define?

<p>The specific roles and responsibilities of team members (B)</p> Signup and view all the answers

What is essential for teams without P&L ownership to align their actions with strategy?

<p>Implementing Objectives and Key Results (OKRs) (D)</p> Signup and view all the answers

What is one of the biggest impediments to agile transformations?

<p>Leaders demonstrating a lack of trust in their employees (A)</p> Signup and view all the answers

Which aspect is crucial for operationalizing agile business models?

<p>Diligent management of interdependence among teams (A)</p> Signup and view all the answers

To ensure successful empowerment during an agile transformation, what must leaders provide?

<p>A strong capability-building agenda (A)</p> Signup and view all the answers

What is a key element in creating an organization map of groupings based on value streams?

<p>Identifying and defining capabilities (A)</p> Signup and view all the answers

What is the primary purpose of biotechnology?

<p>To manipulate living organisms for commercial purposes (A)</p> Signup and view all the answers

How does crowd learning acquire knowledge?

<p>By sharing experiences in a group (B)</p> Signup and view all the answers

What does augmented reality primarily enhance?

<p>The physical world with computer-generated elements (A)</p> Signup and view all the answers

What technology allows operators to manage machinery through a computer interface?

<p>Human machine interface (D)</p> Signup and view all the answers

What is a key benefit of using facial recognition technology?

<p>To verify individual identities in various settings (B)</p> Signup and view all the answers

Which of the following describes drone technology?

<p>Unmanned aerial vehicles for exploration (C)</p> Signup and view all the answers

What aspect does voice recognition software focus on?

<p>Identifying individual voices for interactive applications (A)</p> Signup and view all the answers

What does virtual reality allow users to interact with?

<p>Artificial three-dimensional environments (B)</p> Signup and view all the answers

Flashcards

Patent

Government-granted right preventing others from making, using, or selling an invention.

Patent Trolling

Using patents to sue others, rather than producing goods or services.

Trademark

Distinctive symbol or name for a product, distinguishing it from others.

Joint Venture

Business partnership where multiple parties invest to create a new entity.

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Licensing Agreement

Contract allowing use of a brand, technology, or product by another entity.

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Outsourcing

Obtaining goods or services from another entity instead of internally.

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Resource Fit

Evaluating if a partner's resources complement or support a project's needs.

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Strategic Fit

Determining if potential partners have aligned business goals.

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Innovation Strategy Link

Connecting a company's innovation efforts to its overall strategy to create value.

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Adaptive Open Systems

Business organizations that adjust their behavior based on feedback, utilizing resources from the environment to create and release new products/services.

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Aggregate Project Plan

A structured approach to project selection and creation, focusing on long-term growth and expansion of capabilities.

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Project Portfolio

A collection of projects categorized to show market impact – existing vs. new customer segments.

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Breakthrough Project

Transformational projects that create substantial changes to the organization.

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Platform/Adjacent Project

Next-generation projects that build upon existing products or services to create new markets or expand into new business areas.

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Market Impact

The effect of a project on the market, considering existing and new customer segments.

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Project Types

Different classes of projects, like breakthrough (transformational) and platform or adjacent.

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New Customers

A project that targets new customers in new market segments.

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Existing Customer Growth (Build Share)

Projects aiming to increase market share among existing customer segments.

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Iterative Design Process

A cyclical design approach that involves repeated stages of learning and refinement through testing.

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Empathize (Design Thinking)

The phase in design thinking where you deeply understand your users' needs, behaviours, and motivations.

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Define (Design Thinking)

Clarifying the problem your design aims to solve, focusing on users' needs from the empathize phase.

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Ideate (Design Thinking)

Generating a large number of creative ideas for solving a defined design problem.

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Prototype (Design Thinking)

Creating a tangible representation of your design solution to test and refine your ideas.

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Test (Design Thinking)

Evaluating the design solution with target users to gather feedback and identify areas for improvement.

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Creative Destruction

The process where new technologies and innovations displace existing ones in the market.

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Innovation (Business)

Creating value for customers through new products, services, or processes, encompassing functional and emotional aspects.

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Agile Team Mission

A clearly defined goal for an agile team aligned with a specific value stream.

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Agile Operating Models

How agile teams operate, focusing on shared value streams and adaptable processes to empower diverse teams.

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Incentives for Non-P&L Teams

Motivational strategies for teams that don't directly control their profitability, often involving Objectives and Key Results (OKRs).

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Agile Transformation Challenges

Obstacles encountered during agile adoption, frequently stemming from a lack of trust between leaders and employees.

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Agile Transformation Culture

Significant adjustments to the company's work environment needed for agile implementation and sustainability.

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Technology's Impact

Technology can help businesses conserve resources, develop new products and services, and create fresh opportunities.

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Leveraging Human Capital

Technology can amplify human potential and knowledge both internally within a company, with customers, and with suppliers.

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Facial Recognition

A method of identifying or verifying someone's identity using photos, videos, or real-time data.

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Biotechnology

Modifying living organisms or their parts to create useful products, often for commercial purposes.

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Crowd Learning

A way of acquiring shared knowledge by tapping into the collective experience and information of a group.

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Human-Machine Interface

Software that allows operators to control industrial machinery and processes using a computer interface.

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Drone Technology

Unmanned aerial vehicles powered by propulsion systems, allowing access to areas humans can't reach.

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Augmented Reality

Technology that combines digital elements with the real world, creating an enhanced experience.

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Change Agent

A person who promotes and supports changes within an organization, team or group. They help implement new processes, technologies, or organizational structures.

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Functional Roles

Roles defined by specific tasks required for a workflow or project. The roles require specific skills, knowledge, and experience.

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Processes

The actions or steps to achieve a goal. These ensure coordination, communication, and efficiency to reach high-quality outputs.

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Interpersonal Relationships

The relationships and communication styles within a team. Building trust and open communication is crucial for a successful team.

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Value Streams

The complete path of a product or service from the initial idea to reaching the customer. This shows where value is generated.

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Organizational Structure

The way an organization is structured to support its goals. This could include departments and reporting lines.

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Change Agent Responsibilities

A Change Agent drives a transformation by advocating, formulating, and supporting its implementation, and ensuring it delivers the promised benefits.

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Study Notes

MBA 816 Disruptive Tech & Innovation - Final Exam Review

  • Innovation as Strategy: Business organizations aim to create value. Linking innovation efforts to the overall strategy is crucial. Disruptive innovations should be predicted, prepared for, and pursued to build on or threaten existing business models.

  • Adaptive Open Systems: Businesses adapt their behaviors in response to feedback. They are open systems requiring environmental resources, using those resources to create new things, and sending new creations back to the environment.

  • Aggregate Project Plan and Portfolio: This approach creates discipline in project selection and creation. It defines the scope of each project and focuses attention on long-term technical and organizational capabilities.

  • Project Types: This categorization (Breakthrough, Platform & Adjacent, Enhancement and Derivative) enables strategic thinking about project opportunities.

  • Value Creation: Organizations create value through inputs (economic, natural, intellectual, human, and social capital), transformation processes, and resulting outputs (products and services). Business performance & reliability are key outputs, and impact on stakeholders is the ultimate goal.

  • Types of Input:

    • Economic Capital: tangible financial resources.
    • Natural Capital: resources from the natural environment.
    • Intellectual Capital: intangible assets including reputation, stakeholder relationships, brand names, knowledge, innovative capacity, and dynamic capabilities.
    • Human Capital: knowledge and abilities of individuals.
    • Social Capital: intangible resources from relationships among individuals.
  • Protecting or Sharing Intellectual Capital: Firms must decide whether and how to protect their intellectual capital. Protecting innovation helps firms retain control. However, sometimes not protecting a technology can encourage wider adoption and increase its likelihood of becoming a dominant design.

  • Patents: These grant rights to exclude others from producing, using, or selling an invention. Patents must be useful, novel, and non-obvious. Different types of patents exist for processes, machines, manufactured items, designs, and plant varieties. Patent trolling is obtaining patents for licensing or litigation rather than production.

  • Trademarks: Marks (words, phrases, symbols) distinguish products. Trademarks are established with legitimate use, but are better protected if registered. Registration is essential for international trademark protection.

  • Collaborative Arrangements: Forms include joint ventures (e.g., Hulu), licensing agreements (e.g., music licensing), outsourcing, and collective research organizations.

  • Choosing and Monitoring Partners: Organizations should consider resource and strategic fits when choosing partners. Collaborations can influence factors like customer power and rivalry. Internal strengths and weaknesses also influence potential benefits of collaborations, as do strategic directions.

  • Design Thinking: This design approach reframes problems and solutions through a human-centered perspective. Central questions focus on interconnectedness and potential system-wide impacts of changes.

  • Innovation Concepts:

    • System: set of interconnected entities working together for an outcome.
    • Model: representation of a system with connections.
    • Design Thinking Process: Steps in human-centered design include Empathize, Define, Ideate, Prototype, Test, and Implement.
  • Iterative Non-Linear Process Design thinking proceeds through stages but is not strictly linear. Iterations and feedback loops are necessary as new knowledge is gained.

  • Customer Journey Maps: Useful in understanding user experiences. Value delivered by a product/service can be functional, emotional, or impact on performance and experiences for the better.

  • Technology Substitution: Two scenarios show various levels of challenges and opportunities for new technologies. Scenario 1 is low challenges and low opportunities for improvement. Scenario 2 has high challenges and high opportunities for existing technologies.

  • Sustainable Speed: Rapid customer feedback, experimentation, and balance between speed of innovation and offering value to customers are crucial.

  • Tuckman's Team Development Model: Teams progress through Forming, Storming, Norming, and Performing stages. Changes to members can cause regression.

  • GRPI Team Effectiveness Model: The model highlights different aspects of team cooperation: Goals, Roles, Processes, and Interpersonal relationships.

  • Change Agent: Enablers of change within or outside an organization. Change agents promote new ways of doing things, drive process/organizational transformations, and motivate others through the transformation. Change Agents can be an executive, a lower-tier employee, or someone external like a consultant, coach, or psychologist.

  • Change Agent Responsibilities: include promoting the need/value for change, formulating how change will be executed, supporting and guiding the transformation process, ensuring the transformation benefits the organization, advocating for the change efforts, and mediating between stakeholders.

  • Agile Operating Models: A blueprint for a new operating model. The model incorporates value, structure, agile teams, the backbone, and roadmaps.

  • Agile Operating Models- Incentives and Culture: How to motivate teams when they don't own profit and loss, adapt culture to support agile transformations, encourage collaboration, and empower employees are key to establishing trust and achieving transformation goals.

  • Role of the Leader: Core and enabling teams work together to create value, coordinating priorities, objectives, key results, and empowering teams.

  • Central Role of Knowledge in the Digital Age: Human capital encompasses employee abilities. Social capital means relationships of talented members. Knowledge management (explicit and tacit) is crucial for success.

  • Knowledge for Competitive Advantage: Knowledge can be tacit or explicit. Attracting and utilizing human capital is essential for competitive advantage.

  • Social Capital: Potential Downside: Groupthink can hinder creativity. Social ties can improve interactions and support but can be misused. Social networks must be well-understood to maximize value and effectiveness.

  • Creating Value with Technology: Sharing knowledge & information within the organization leverages human and knowledge capital, conserving resources, developing products, and creating opportunities.

  • Technology Trends: Includes emerging technologies and their applications, such as facial recognition, biotechnology, crowd learning, Human Machine Interface, Drone Technology, Augmented Reality, Virtual Reality, voice recognition, cloud computing, and nanotechnology.

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Prepare for your MBA 816 final exam with this comprehensive review of Disruptive Technology and Innovation. This quiz covers key concepts such as innovation strategies, adaptive systems, project planning, and value creation within organizations. Enhance your understanding and readiness for the exam with these essential topics.

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