12 Questions
During the launch phase on Amazon, it is recommended to keep the offer start date in the future until everything is ready. What is the main reason for this?
To control the honeymoon period
What is the purpose of the backend Search terms section on Amazon?
To include relevant keywords for better search results
How many characters can be included in the backend Search terms section on Amazon?
250 characters
How many bullet points can be included in the product description on Amazon?
10 bullet points
Which section of the Amazon product listing includes information about batteries, safety data sheet, and pesticide classification?
Compliance
What is the purpose of including a product description in the Amazon product listing, even if A+ content is used?
To improve the product's SEO
Which section of Seller Central provides more information and guidance on using the platform?
Seller Central Help
Why is it important to regularly check for updates and changes in Seller Central?
To stay up to date
Which identifier is used internally and is different from ASIN and FNSKU?
Seller SKU
What is the purpose of using Seller SKU?
To organize products listed on Amazon and a website
What is the difference between list price and sale price?
List price is the suggested retail price, while sale price is what the customer pays
What does handling time indicate?
The time it takes to pick, pack, and ship an order
Study Notes
Overview of the Edit Product Section in Seller Central
- The video discusses the Edit Product section in Seller Central and provides an overview of all the tabs and attributes.
- Seller SKU is the product identifier used internally and is different from ASIN and FNSKU.
- Seller SKU can be used for organization purposes, especially for products listed on both Amazon and a website.
- Changing the SKU can be frustrating, so it's best to get it right the first time.
- Product tax code is automatically chosen by Amazon based on the category, but there may be exceptions in some subcategories.
- Price, sale price, and list price are different aspects of the product pricing. Sale price is what the customer pays, list price is the suggested retail price, and price is the regular price.
- The list price is displayed on the listing with a strike-through, while the sale price is what the customer actually pays.
- Sale start date determines when the sale price becomes live, and sale end date is when the sale price ends.
- Item condition should be set as new, and condition notes can be left blank.
- Max order quantity can be set to limit the number of items a customer can purchase at one time.
- Handling time indicates the time it takes to pick, pack, and ship an order. It is automatically filled by Amazon for FBM, but should be adjusted for proper handling time.
- Amazon has recently implemented new policies regarding handling time.
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