Mastering SWOT Analysis

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Questions and Answers

What is the purpose of conducting a SWOT analysis?

  • To only examine external factors
  • To examine both internal and external factors (correct)
  • To predict future market trends
  • To only examine internal factors

Which quadrant of SWOT analysis includes both strengths and opportunities?

  • Harmful factors
  • External factors
  • Helpful factors (correct)
  • Internal factors

What are harmful factors in SWOT analysis?

  • Factors that the organization can control
  • Factors that support the success of the organization
  • Factors that hinder the success of the organization (correct)
  • Factors that the organization cannot control

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