Marketing vs Selling: Understanding the Key Differences
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Questions and Answers

What is the main difference between marketing and selling?

  • Marketing focuses on product promotion, while selling focuses on market research
  • Marketing focuses on pushing products to customers, while selling focuses on creating long-term customer relationships
  • Marketing focuses on maximizing profits, while selling focuses on increasing brand awareness
  • Marketing focuses on customer needs and satisfaction, while selling focuses on product features and benefits (correct)

How does selling differ from marketing?

  • Selling is only concerned with product features, while marketing focuses on customer satisfaction
  • Selling aims to maximize profits, while marketing aims to create brand awareness
  • Selling is focused on market research, while marketing is focused on product promotion
  • Selling is transactional, while marketing is relational (correct)

Which of the following best describes the approach of marketing?

  • Limited to promoting products through advertising
  • Aggressive and focused on closing sales quickly
  • Solely focused on increasing profits
  • Building and maintaining customer relationships (correct)

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