Podcast
Questions and Answers
What is a common method to decrease monetary costs for desired behavior mentioned in the text?
What is a common method to decrease monetary costs for desired behavior mentioned in the text?
- Discount coupons (correct)
- Reducing incentives
- Eliminating promotions
- Increasing prices
What is an example of trial incentives mentioned in the text?
What is an example of trial incentives mentioned in the text?
- Free gym membership for a month (correct)
- Increased prices for new customers
- Stringent refund policies
- No incentive offered
How can social marketers apply promotional pricing to increase sales?
How can social marketers apply promotional pricing to increase sales?
- By reducing prices temporarily (correct)
- By offering free trials
- By increasing costs upfront
- By basing prices on location
What is a strategy mentioned to decrease nonmonetary costs for desired behavior?
What is a strategy mentioned to decrease nonmonetary costs for desired behavior?
How can a social marketing organization reduce time costs associated with a new behavior?
How can a social marketing organization reduce time costs associated with a new behavior?
In what way can people anchor a new behavior to an established habit?
In what way can people anchor a new behavior to an established habit?
What is a suggested way to encourage physical activity according to the text?
What is a suggested way to encourage physical activity according to the text?
'Subsidizing the incentive' involves which of the following actions, as per the text?
'Subsidizing the incentive' involves which of the following actions, as per the text?
'Promotional pricing' is based on which factor according to the text?
'Promotional pricing' is based on which factor according to the text?
'Discount on parking at work for carpool participants' is an example of which type of incentive mentioned in the text?
'Discount on parking at work for carpool participants' is an example of which type of incentive mentioned in the text?
