Marketing Principles Quiz

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Questions and Answers

Who is one of the authors of the book Principles of Marketing?

Philip Kotler

What is the location of the St. Gallen Management Institute?

St. Gallen

Where is Gary Armstrong from?

University of North Carolina

Who is the Vice President of Business Publishing?

<p>Donna Battista</p> Signup and view all the answers

In which city is the Product Marketing Vice President located?

<p>Roxanne McCarley</p> Signup and view all the answers

Flashcards

Author of "Principles of Marketing"

Philip Kotler is a renowned author of the book on marketing principles.

Location of St. Gallen Management Institute

St. Gallen Management Institute is located in St. Gallen.

Gary Armstrong's university affiliation

Gary Armstrong is from the University of North Carolina.

Business Publishing VP

Donna Battista is the Vice President of Business Publishing.

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Product Marketing VP's city

The Product Marketing Vice President, Roxanne McCarley, is located in a city.

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Study Notes

Authors and Affiliations

  • Philip Kotler is one of the authors of the book "Principles of Marketing".
  • The St. Gallen Management Institute is located in Switzerland.
  • Gary Armstrong is from the USA.
  • The Vice President of Business Publishing is Gary Armstrong.
  • The Product Marketing Vice President is located in Chicago.

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