Marketing in Hospitality
5 Questions
1 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What is marketing often associated with?

  • Human resources
  • Operations
  • Sales (correct)
  • Finance

    • How are hotel and restaurant services promoted and sold?

  • Billboard advertising only
  • Social media influencers
  • Direct mail and telemarketing
  • Word of mouth and through travel agents (correct)

    • What are the three main types of media used for traditional marketing activities?

  • Print, outdoor, TV/Radio (correct)
  • Telemarketing, direct mail, radio ads
  • Social media, email, podcasts
  • Billboard, flyers, brochures

    • What is an integral part of advertising according to the text?

    <p>Research</p> Signup and view all the answers

    What is the primary focus of marketing activities in the hotel and restaurant industry?

    <p>Promoting and selling services</p> Signup and view all the answers

    More Like This

    Use Quizgecko on...
    Browser
    Open
    Browser
    Browser