Podcast
Questions and Answers
Marketing, more than any other business function, deals with ________.
Marketing, more than any other business function, deals with ________.
- customers (correct)
- advertising
- brands
- sales
- new products
According to the five-step model of the marketing process, the first step in marketing is _____.
According to the five-step model of the marketing process, the first step in marketing is _____.
understanding the marketplace and customer needs and wants
Flashcards
Marketing's Main Focus
Marketing's Main Focus
Marketing primarily focuses on satisfying the needs and wants of customers.
The marketing process
The marketing process
A five-step process used to deeply understand customers and create customer value
Study Notes
- The exam has 100 questions, 99 multiple choice, each worth 1 point.
- 100 minutes are given to complete the exam.
- The quiz was locked December 10, 2024 at 3pm.
- The latest attempt (Attempt 1) took 100 minutes and scored 69 out of 100.
- The quiz was submitted December 10, 2024, at 2:43pm.
- Marketing deals with customers more than any other business function.
- According to the five-step model of the marketing process, the first step in marketing is not stated.
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