Marketing Environment: Microenvironment

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30 Questions

Suppliers have no influence on the decisions made by marketers.

False

A company has no bargaining power if it has only one supplier for a component.

True

Market intermediaries are responsible for manufacturing products.

False

The reputation of market intermediaries has no impact on the marketing of a product or service.

False

A company should only monitor market intermediaries occasionally.

False

Suppliers are only responsible for providing raw materials to a company.

False

The state is not actively involved in supporting small projects for youth.

False

The data in the chapter was collected through surveys and interviews.

False

The chapter provides an exhaustive list of all entities supporting small projects in Egypt.

False

Only the state provides support for small projects in Egypt.

False

The chapter only reviews international entities supporting small projects.

False

The data sources for each entity are not mentioned in the chapter.

False

The Social Fund model is only applicable in one part of the world.

False

The responsible agencies for implementing projects are limited to government agencies and financial institutions.

False

The Social Fund evaluates project proposals based on social returns only.

False

The Social Fund provides technical assistance to responsible agencies for project implementation.

True

The responsible agencies are responsible for identifying the affected groups in project proposals.

False

To obtain a loan, a technical and economic feasibility study for the project is not required.

False

The Social Fund provides financing for project implementation without any conditions.

False

The National Council for Women is presided over by the President of the Republic.

False

The National Council for Women was established in 1990.

False

One of the loan requirements is the completion of military service or obtaining a deferral or final exemption.

True

The main goal of the National Council for Women is to promote Egyptian men in all fields.

False

The National Council for Women aims to empower women economically and socially.

True

The 'Pathways to Higher Education' project is a collaboration between Cairo University and the European Union

False

The technical assistance provided by the Community Capacity Development and Environmental Protection Association is divided into five parts

False

The Canadian International Development Agency is the main funder of the project

False

The project provides technical training on equipment purchase

True

The Community Capacity Development and Environmental Protection Association is located in Cairo

False

The 'Pathways to Higher Education' project aims to enhance the skills of students and graduates to help them integrate quickly into the job market

True

Learn about the factors in the microenvironment that influence marketing decisions, including suppliers, vendors, and business partners. Understand how they impact your business operations and marketing strategies.

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