Language and Communication

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Questions and Answers

The ______ codes use of language style and textual layout.

written

The ______ codes include camerawork, editing, audio, and lighting.

technical

The ______ codes show what is beneath the surface of what we see.

symbolic

The ______ shot is a camera shot that captures a wide area of the scene.

<p>extreme wide</p>
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The ______ is a French term that means “everything within the frame”.

<p>mise en scene</p>
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The ______ refers to the standard or norm that acts as a rule governing behavior in media products.

<p>media convention</p>
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Language is considered to be one important ______ to communicate.

<p>medium</p>
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Denotative meaning is the ______ meaning of the media text.

<p>literal</p>
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The French word 'genre' comes from the French word meaning '______' or 'class'.

<p>type</p>
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Connotative meaning refers to the various ______ that the text suggests to the audience.

<p>interpretations</p>
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Codes are systems of ______, which create meaning.

<p>signs</p>
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Conventions refer to the possible ______ in which codes are organized in a product.

<p>methods</p>
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