Introduction to Salesforce CRM

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15 Questions

What is the main focus of Salesforce?

Managing sales, marketing, customer service, and business operations

Who are the founders of Salesforce?

Parker Harris and Marc Benioff

What does CRM stand for?

Customer Relationship Management

What does 'multitenant architecture' mean in the context of Salesforce?

A single instance of a software application serves multiple tenants or users

What are the primary clusters of Salesforce applications?

Sales Cloud CRM, Service Cloud, Custom Apps

Where is Salesforce headquartered?

San Francisco

In Salesforce, which edition is designed for small businesses getting started with CRM to boost sales or service productivity?

Starter

Which edition of Salesforce meets the needs of large and complex businesses and includes access to Salesforce APIs for easy integration with back-office systems?

Enterprise

What is the key feature of Salesforce's Sales Cloud?

Tools for lead management

Which Salesforce edition provides access to the Lightning Platform and APIs for developers to extend Salesforce, integrate with other applications, and develop new tools and applications?

Developer

What is a key functionality of Salesforce's Service Cloud?

Customer service

In Salesforce, which edition is designed for businesses requiring full-featured CRM functionality with straightforward and easy-to-use customization, integration, and administration tools?

Professional

What does the Analytics Cloud in Salesforce provide?

Advanced analytics for data analysis and insights

Which feature is associated with Salesforce's Commerce Cloud?

Building and managing online stores for seamless shopping experiences

What is a key functionality of Salesforce's Marketing Cloud?

Personalized marketing campaigns across multiple channels

This quiz covers the fundamental aspects of Salesforce CRM, including its history, features, and cloud-based nature. It delves into the founding of Salesforce by former Oracle executive Parker Harris and Marc Benioff, as well as its status as the world's first and most popular CRM system headquartered in San Francisco.

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